HB - Regional Marketing Coordinator

lennar; Myrtle Beach (SC); On-site; USD 42,000 - 64,000; Full time

Benefits offered by this job

Health insurance

401(k) with company match

Paid parental leave

Associate assistance program

Job summary

Lennar is seeking a Regional Marketing Field Coordinator to act as the on-the-ground marketing partner for the divisional level, supporting local community execution, New Home Consultants, and regional marketing initiatives. You will ensure timely, brand-aligned marketing at the community level.

Responsibilities include coordinating signage, MLS listings, event logistics, and liaison work between sales, operations, and marketing teams. Travel weekly within the division is required.

Qualifications

• 0-2 years of experience in marketing coordination.
• Proven work experience as a Marketing Coordinator.
• Strong organizational and time management skills with ability to manage multiple deadlines.
• Knowledge of Microsoft Office applications required.
• Excellent communication and interpersonal skills; able to collaborate with internal teams and sales.

Responsibilities

• Serve as the primary marketing resource for Sales leaders and NHCs in the field.
• Fulfill requests for flyers and collateral to support sales activity with regional teams.
• Support Quick Move-In homes with signage, MLS postings, and photography oversight.
• Coordinate exterior/interior color selection updates.
• Track and maintain signage inventory across divisions.
• Partner with approved signage vendors for installs, removals, and updates.
• Manage the marketing closet with branded materials.
• Plan and execute on-site logistics for local marketing events.
• Support national and regional campaigns at the local level.
• Oversee community launch execution and SGT/office setup with teams.
• Assist regional content teams with photography requests.

Skills

Strong organizational skills

Excellent communication

Interpersonal skills

Travel willingness

Education

Bachelor of Science or Arts degree or equivalent

High school diploma or GED

Tools

MLS

Canva

Airtable

Microsoft Office

Job description

Regional Marketing Field Coordinator

We are Lennar Lennar is one of the nation's leading homebuilders, dedicated to making an impact and creating an extraordinary experience for their Homeowners, Communities, and Associates by building quality homes and providing exceptional customer service, giving back to the communities in which we work and live in, and fostering a culture of opportunity and growth for our Associates throughout their career. Lennar has been recognized as a Fortune 500® company and consistently ranked among the top homebuilders in the United States.

A Career that Empowers You to Build Your Future

The Regional Marketing Field Coordinator serves as the on-the-ground marketing partner at the divisional level, supporting local community execution, New Home Consultants (NHC), and division/regional marketing initiatives. This role ensures smooth, timely, and brand-aligned marketing implementation at the community level.

Your Responsibilities on the Team

• Serve as the primary marketing resource for Sales leaders and NHCs in the field.
• Fulfill NHC requests for flyers, and collateral to support sales activity in partnership with regional teams.
• Support Quick Move-In (QMI) homes with accurate signage, post and monitor MLS listings, and oversee community photography.
• Oversee exterior/interior color selection updates.
• Coordinate, track, and maintain signage inventory across assigned divisions.
• Partner with approved signage vendors for installs, removals, and updates.
• Manage and organize the marketing closet with current branded materials.
• Plan and execute on-site logistics for local marketing events including grand openings, broker events, sales promotions, and open house weekends.
• Support national and regional campaign rollouts at the local community level.
• Oversee community launch execution, including WHC office set-up in partnership with regional and national merchandising teams, Self-Guided Tour (SGT) install/removal, and basic office systems.
• Support regional content teams with requests for photography of homes, models, local area, testimonial and lifestyle photography as necessary.
• Act as a liaison between sales, operations, and the regional marketing team to ensure flawless execution.

Your Toolbox

• Bachelor of Science or Arts degree or equivalent preferred. High school diploma or GED required.
• 0 - 2 Years of experience required.
• Proven work experience as a Marketing Coordinator.
• Computer skills and competencies are required.
• Strong organizational and time management skills; able to manage multiple deadlines across various job types.
• Knowledge of Microsoft office applications is required.
• Excellent communication and interpersonal skills; able to build effective partnerships with internal teams and sales teams.
• Resourceful and solution oriented.
• Comfortable with digital tools and platforms (e.g., MLS, Canva, Airtable).
• Experience in home building, real estate, or consumer- facing industries is a plus.
• Travel: Weekly community-level travel within assigned division / market.

Physical & Office/Site Presence Requirements:

Regular, in-person attendance at Company communities/job sites and offices during regular work hours is an essential function of this job. Requires the ability to work more than eight hours per day in the confined quarters of a construction trailer, the ability to operate a motor vehicle, read plans, climb stairs and ladders, bend, stoop, reach, lift, move and/or carry equipment which may be in excess of 50 pounds. Job may require occasional operation of construction equipment. Finger dexterity may be required to operate a computer keyboard and calculator.

This description outlines the basic responsibilities and requirements for the position noted. This is not a comprehensive listing of all job duties of the Associates. Duties, responsibilities and activities may change at any time with or without notice.

During the course of your employment, you may be required to use, download, or access certain Company-approved tools, programs, applications, or systems. These resources may include, but are not limited to, applications designed for customer engagement, operational efficiency, data analysis, Artificial Intelligence (AI) tools, and other business functions.

Lennar is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws.

Life at Lennar

At Lennar, we are committed to fostering a supportive and enriching environment for our Associates, offering a comprehensive array of benefits designed to enhance their well-being and professional growth. Our Associates have access to robust health insurance plans, including Medical, Dental, and Vision coverage, ensuring their health needs are well taken care of. Our 401(k) Retirement Plan, complete with a $1 for $1 Company Match up to 5%, helps secure their financial future, while Paid Parental Leave and an Associate Assistance Plan provide essential su