GTM Engineer

Cresta; United States; On-site; USD 140,000 - 160,000; Full time

Benefits offered by this job

Comprehensive medical, dental, and vision coverage

Flexible PTO

Paid parental leave

Retirement savings plan

Remote work setup budget

Monthly wellness stipend

In-office meal program

Job summary

A leading AI company is seeking a senior GTM Automation Lead to enhance their marketing operations. This remote position involves developing systems that drive pipeline outcomes through automation and will closely collaborate with marketing, SDRs, and revenue technology teams. Successful candidates will have over 5 years of experience in GTM Ops or similar fields, particularly with tools like Salesforce and Gong Engage. The role offers competitive salary and equity, along with robust benefits.

Qualifications

• 5+ years in GTM Ops, Marketing Ops, RevOps, or similar.
• Hands-on experience with sequencing tools, preferably Gong Engage.
• Proven ability to build automation that drives pipeline outcomes.

Responsibilities

• Build signal-based activation workflows across platforms.
• Design and operate enrichment waterfalls.
• Partner with Revenue Technology on Salesforce changes.

Skills

GTM Ops

Marketing Ops

RevOps

Gong Engage

Salesforce fluency

operation in no/low-code environments

Tools

Salesforce

ZoomInfo

LeadIQ

Clay

Job description

Cresta is on a mission to turn every customer conversation into a competitive advantage by unlocking the true potential of the contact center. Our platform combines the best of AI and human intelligence to help contact centers discover customer insights and behavioral best practices, automate conversations and inefficient processes, and empower every team member to work smarter and faster. Born from the prestigious Stanford AI lab, Cresta's co-founder and chairman is Sebastian Thrun, the genius behind Google X, Waymo, Udacity, and more. Our leadership also includes CEO, Ping Wu, the co-founder of Google Contact Center AI and Vertex AI platform, & co-founder, Tim Shi, an early member of Open AI.

We’ve assembled a world-class team of AI and ML experts, go-to-market leaders, and top-tier investors including Andreessen Horowitz, Greylock Partners, Sequoia, and former AT&T CEO John Donovan. Our valued customers include brands like Intuit, Cox Communications, Hilton, and Carmax and we’ve been recognized by Forbes and Bain Consulting as one of the top private AI companies in the world.

Join us on this thrilling journey to revolutionize the workforce with AI. The future of work is here, and it's at Cresta.

About The Role

We’re hiring a senior, hands-on GTM Automation Lead to build the systems that power our top‑of‑funnel motion. You’ll turn signals, enrichment, and modern automation tools into measurable pipeline impact — partnering closely with Marketing, SDRs, and Revenue Technology.

Location: Remote within the U.S or SF/NYC preferred.

Responsibilities

• Build signal‑based activation workflows across Common Room, Salesforce, and a sequencing platform (Gong Engage preferred)
• Design and operate enrichment waterfalls (ZoomInfo, LeadIQ, Clay)
• Translate prioritized audiences into sequences, tasks, and SDR workflows
• Partner with Revenue Technology on Salesforce changes delivered on a biweekly sprint cadence
• Instrument dashboards, QA checks, and experiments to improve conversion and speed

Qualifications We Value

• 5+ years in GTM Ops, Marketing Ops, RevOps, or similar
• Hands‑on experience with sequencing tools (Gong Engage preferred)
• Proven ability to build automation that drives pipeline outcomes
• Strong Salesforce fluency (activation layer, not platform ownership)
• Comfort operating in modern GTM tooling + no/low‑code environments

Nice to Haves

• Zapier / Make / N8n / Lovable / webhooks / APIs
• Deliverability + outbound quality controls
• SQL or data warehouse exposure
• Experience operationalizing signal‑based GTM plays at scale

Perks & Benefits

• Comprehensive medical, dental, and vision coverage with plans to fit you and your family
• Flexible PTO to take the time you need, when you need it
• Paid parental leave for all new parents welcoming a new child
• Retirement savings plan to help you plan for the future
• Remote work setup budget to help you create a productive home office
• Monthly wellness and communication stipend to keep you connected and balanced
• In‑office meal program and commuter benefits provided for onsite employees

Compensation At Cresta

Cresta’s approach to compensation is simple: recognize impact, reward excellence, and invest in our people. We offer competitive, location‑based pay that reflects the market and what each individual brings to the table.

The posted base salary range represents what we expect to pay for this role in a given location. Final offers are shaped by factors like experience, skills, education, and geography. In addition to base pay, total compensation includes equity and a comprehensive benefits package for you and your family.

Salary Range: $140,000 - $160,000 + Offers Equity

We have noticed a rise in recruiting impersonations across the industry, where scammers attempt to access candidates' personal and financial information through fake interviews and offers. All Cresta recruiting email communications will always come from the @cresta.ai domain. Any outreach claiming to be from Cresta via other sources should be ignored. If you are uncertain whether you have been contacted by an official Cresta employee, reach out to [e-mail]