Growth Marketing (Social Content)

Applovin; Santa Monica (CA); On-site; USD 120,000 - 180,000; Full time

Benefits offered by this job

Health benefits

Phone coverage

Mental health access

Flexible PTO

ESOP

Retirement plan

Job summary

Applovin in Santa Monica, CA is seeking a creator-led strategist who can shape content that lands. You will build from scratch and partner with designers, researchers, and business development to amplify what you ship.

You will publish weekly, measure impact, and adjust plans monthly, serving as the public face of your work across X, LinkedIn, YouTube, and podcasts. You have built viral tools or products and understand why they work. Bonus: fluency with Claude AI agents to automate workflows.

Responsibilities

• Build from scratch on your own and partner with designers, researchers, and business development teams to amplify what you ship.
• Publicly share work across channels (X, LinkedIn, YouTube, podcasts) and be comfortable as the public face of your work.
• Maintain a weekly cadence: ship every week, measure every week, prune every month.

Job description

• Figure out what content actually lands and ship it. Live tools, charts, videos, webinars, livestreams, podcasts, mini-sites, whatever wins. Pull from our first-party advertiser data, customer voices, the product roadmap, and the broader market
• Share the work publicly. Post on X, LinkedIn, YouTube, podcasts, and wherever the audience lives. You are comfortable being the public face of what you ship
• Set the cadence: ship every week, measure every week, prune every month

Benefits

• 100% company paid health benefits for employees & dependent
• Phone bill covered for business usage
• Access to mental health and wellness provider
• Flexible time off
• Employee stock purchase plan
• Retirement benefits with company matching
• Parental leave program
• Life and disability coverage
• Family forming & women’s reproductive health benefits
• Team-centric company events and more!

You can build from scratch on your own, and you also know how to partner with designers, researchers, and business development teams to amplify what you ship. Some weeks you will have a full team and budget. Others you will work solo or outsource. You scale your approach to what you have

You are obsessed with what builders are shipping right now. AI agents, indie tools, viral consumer apps, design-forward products.

You know who is making them and why they are working.

You have built something that went viral. A tool that got passed around, a tweet that broke 10M views, a podcast that hit, a video that broke 1M, a Substack that scaled past 10k subs.

You are a storyteller first(BONUS): You are fluent in Claude Code and agentic AI tools. You build things with them — sites, tools, workflows, content. Not just chat with them