Growth Marketing Manager

Multicoin; New York (NY); On-site; USD 90,000 - 120,000; Full time

Job summary

A fast-growing financial market company in New York is seeking a Growth Marketing Manager to scale user acquisition and engagement. This role involves owning paid acquisition across multiple channels, running experiments to improve conversion rates, and analyzing performance metrics. Ideal candidates have over 6 years of experience in growth marketing, particularly within fintech or high-growth tech. Join us to shape the future of financial markets.

Qualifications

• 6+ years of experience in growth or performance marketing.
• Strong understanding of user funnels and experimentation frameworks.
• Experience with A/B testing and SQL knowledge.

Responsibilities

• Own paid acquisition across multiple digital channels.
• Run continuous experiments to improve conversion rates.
• Analyze performance across the user funnel and build strategies.

Skills

Growth or performance marketing

Digital acquisition programs

User funnels and attribution

Analytical mindset

A/B Testing

Problem-solving

Job description

Kalshi has defined a new category: prediction markets. Kalshi allows people to trade on the outcome of any events and turn any question about the future into a financial asset. Kalshi fought for years and legalized prediction markets in the US for the first time in history. Kalshi is currently the fastest growing financial market in America, and has thousands of markets across politics, economics, financials, weather, tech, AI, culture and more.

We believe prediction markets have the potential to be the largest financial market because they turn anything into a financial position.

• Our vision: well… build the largest financial market on the planet.
• Our mission: bring more truth to the world through the power of markets.

Building a new category is hard… like really hard. But it’sbeautiful and deeply fulfilling . Our culture is simple: we hire really talented people, work really hard, and enjoy the climb. We are looking for ambitious and exceptional people to join our (relatively small) team to help us build the next generation of financial markets.

About Kalshi

Kalshi is building the next generation of financial markets — where people can trade on what they think will happen. From economic events to cultural trends, Kalshi lets traders take positions on real-world outcomes. Our mission is to make trading events as natural and intuitive as trading stocks.

We’re growing fast and looking for a Growth Marketing Manager to help scale our user acquisition and engagement engine. You’ll own experimentation across digital channels, optimize the user funnel, and help turn curiosity into active trading.

If you’re obsessed with performance data, creative testing, and building growth systems from the ground up, this role is for you.

What You’ll Do

• Own paid acquisition across channels like Google, Meta, YouTube, affiliates, and influencer partnerships — driving efficient growth and lowering CAC.
• Test, learn, and scale — run continuous experiments across creatives, landing pages, and audience segments to improve signups and first-trade conversion.
• Partner cross-functionally with product, lifecycle, and data teams to optimize onboarding and retention flows.
• Develop high-impact campaigns that connect real-world events to trading opportunities on Kalshi.
• Analyze performance across every stage of the funnel — from awareness through deposit and trade — and build strategies that move the needle.
• Report on growth metrics to leadership with clear insights and recommendations for budget allocation and scaling decisions.
• Move fast. We test ideas weekly and double down on what works.

What You’ll Bring

• 6+ years in growth or performance marketing, ideally in fintech, consumer trading, or high-growth tech managing large budgets.
• Deep experience managing digital acquisition programs (paid search, social, programmatic, affiliates, or influencers).
• Strong understanding of user funnels, attribution, and experimentation frameworks.
• Experience with A/B Testing and lift measurement. SQL knowledge.
• Analytical mindset — comfortable digging into data to diagnose performance and find leverage points.
• Experience working with creative, data, and product teams to drive measurable results.
• A bias for action — you’re resourceful, fast, and thrive on solving ambiguous growth problems.

Nice to Have

• Experience working with AI in marketing context.
• Experience marketing to retail investors or active traders
• Familiarity with event-driven trading or prediction markets.
• Comfort working in a regulated or compliance-driven environment.
• Interest in financial markets, news, and real-world events.

Commitment to Equal Opportunity

Kalshi is committed to creating a culture of inclusion and belonging, and we are proud to be an equal opportunity employer. We believe it is our collective responsibility to uphold these values and encourage candidates from all backgrounds to join us in our mission. All qualified applicants will be treated with respect and receive equal consideration for employment without regard to race, color, creed, religion, sex, gender identity, sexual orientation, national origin, disability, uniform service, veteran status, age, or any other protected characteristic per federal, state, or local law. If you are passionate about what you do and want to use your talents to support our mission and values, we’d love to hear from you.