Growth Marketing Leader: Scale Demand & Revenue

Justworks; New York (NY); Vor Ort; USD 285.000 - 325.000; Vollzeit

Zusammenfassung

Justworks, based in New York, seeks a VP of Growth to accelerate customer acquisition and expansion by blending sales-led and digital growth motions. You will lead Growth Marketing, optimize demand generation, and drive revenue growth with a balanced approach to people, process, and technology.

You will partner across Product, Revenue, Marketing, and Customer Success to scale the business, improve journey analytics, and build a high-performing Growth organization that delivers measurable results

Qualifikationen

• Minimum of 15 years of marketing experience with at least 5 years in leadership overseeing diverse marketing strategies (digital, field, lifecycle).
• Proven ability to drive growth in both sales-led and digital motions with strong customer journeys.

Aufgaben

• Lead the growth strategy and its commercial delivery across acquisition, conversion, and lifecycle marketing.
• Strengthen sales-led acquisition and scale digital growth with a hybrid journeys approach.
• Develop lifecycle and expansion motions to drive adoption and expansion.
• Manage Growth Marketing budgets, talent, and agency resources with a focus on ROI and outcomes.
• Build and develop the Growth organization with strong leadership and clear accountability.
• Advance modern marketing capabilities, including AI-driven personalization and automation.

Kenntnisse

Growth marketing

Digital growth

Demand generation

Cross-functional leadership

Executive communication

Analytics

Budgeting

Jobbeschreibung

Justworks, based in New York, seeks a VP of Growth to accelerate customer acquisition and expansion by blending sales-led and digital growth motions. You will lead Growth Marketing, optimize demand generation, and drive revenue growth with a balanced approach to people, process, and technology.

You will partner across Product, Revenue, Marketing, and Customer Success to scale the business, improve journey analytics, and build a high-performing Growth organization that delivers measurable results