Growth-Driven Creative Director — Ownership Path

Eaton Corporation; Newport News (VA); On-site; USD 117,000 - 173,000; Full time

Job summary

Eaton Corporation in Newport News, VA is seeking a seasoned Creative Director to shape a distinct brand lane, test headlines with real audiences, and craft microcopy that enhances user interaction. You will drive ongoing content series from idea to promotion while anchoring decisions in analytics.

The role emphasizes hiring autonomy, growth opportunities, and a flexible approach to work hours in a fast-paced, trust-based environment.

Qualifications

• Experience thriving in a growth-minded, deadline-driven setting.
• Written communication clear enough to survive a forwarded email chain.
• Roughly 10+ years operating in a similar Creative Director position.
• 10+ years that left you with strong instincts and few ilus….
• Clarity of thought that shows up in tidy documentation.
• Comfort defending a recommendation in front of skeptics.
• Professionalism, integrity, and discretion with sensitive information.

Responsibilities

• Carve a distinct lane for Eaton in a creative space crowded with sameness
• Pressure-test headlines against real audience reactions before anything goes live
• Write microcopy that does the heavy lifting buttons usually get blamed for
• Drive relentlessly curious content series from ideation to publication and promotion
• Drill into analytics to learn which creative actually moved the creative needle

Skills

Creative leadership

Analytics-driven

Written communication

Defend recommendations

Discretion with sensitive information

Professionalism

Job description

Eaton Corporation in Newport News, VA is seeking a seasoned Creative Director to shape a distinct brand lane, test headlines with real audiences, and craft microcopy that enhances user interaction. You will drive ongoing content series from idea to promotion while anchoring decisions in analytics.

The role emphasizes hiring autonomy, growth opportunities, and a flexible approach to work hours in a fast-paced, trust-based environment.