Growth & Brand Marketing Lead

Nashville Public Radio; New York (NY); On-site; USD 80,000 - 110,000; Full time

Job summary

Nashville Public Radio is seeking a Marketing Manager to drive marketing functions across locations. This role involves shaping strategy and executing patient acquisition initiatives. The ideal candidate will have 6–8 years of marketing experience, especially in consumer or healthcare sectors. Responsibilities include content management, agency oversight, and collaboration to enhance brand presence. A strong writing ability and familiarity with tools like Chat GPT and Canva are essential for success in this innovative environment.

Qualifications

• 6–8 years of marketing experience across brand and content.
• Ability to manage agency and freelance partners.
• Strong relationship-building and storytelling skills.

Responsibilities

• Own content strategy across multiple platforms like Instagram and TikTok.
• Manage agency relationships and ensure accountability.
• Drive SEO and manage paid media partners.

Skills

Strong writing skills

Marketing experience in consumer or healthcare

Analytical capabilities

Agency and partner management

Proficiency with modern tools

Tools

Claude

Chat GPT

Canva

Adobe

Figma

Webflow

Meta Ads Manager

GA4/GTM

Customer.io

Weave

Supermetrics

Job description

Nashville Public Radio is seeking a Marketing Manager to drive marketing functions across locations. This role involves shaping strategy and executing patient acquisition initiatives. The ideal candidate will have 6–8 years of marketing experience, especially in consumer or healthcare sectors. Responsibilities include content management, agency oversight, and collaboration to enhance brand presence. A strong writing ability and familiarity with tools like Chat GPT and Canva are essential for success in this innovative environment.