Group Product Manager — Digital Help

Intuit; Mountain View (CA); On-site; USD 238,000 - 322,000; Full time

Job summary

Intuit seeks a seasoned Group Product Manager to join the Consumer Group and connect TurboTax and Credit Karma with the broader Customer Success ecosystem. You will drive knowledge, product strategy, and AI quality to deliver scalable customer value.

As a leader in this role, you will shape the organization’s structure and sequence opportunities, leading a cross-functional team to create measurable improvements in tens of millions of users’ experiences.

Qualifications

• Able to create structure and clarity in ambiguous environments.
• Think in platforms to unlock value across products or segments.
• Obsessively customer-focused, turning empathy into decisions.
• Influence across engineering, design, data, and leadership without direct authority.
• Familiar with AI/ML and its applications to consumer experiences.
• Experience growing and mentoring teams.

Responsibilities

• Bridge Consumer Group and Customer Success. You'll operate at the intersection of two powerful organizations—translating needs of TurboTax and Credit Karma into capabilities that scale.
• Own a high-impact domain. Lead a meaningful area of the consumer platform that touches real customers.
• Lead and grow a team. Build a culture of customer empathy, data-driven decisions, and high execution velocity.
• Drive cross-functional alignment with engineering, design, data science, and business leadership.
• Leverage data and AI to compound customer value by shipping new experiences and capabilities.
• Set and own the bar. Define success, track it relentlessly, and use data to influence decisions.

Skills

Ambiguity leadership

Platform thinking

Customer focus

Cross-functional influence

AI in product

People leadership

Job description

Overview

We serve over 100 million consumers across TurboTax, Credit Karma, and a growing suite of financial products — and we're building the future of how those experiences come together. You'll sit within the Consumer Group business unit, with a tight connection into Intuit's broader Customer Success ecosystem, a function laser-focused on making sure every customer has what they need to succeed, at every step of their journey.

Overview

We serve over 100 million consumers across TurboTax, Credit Karma, and a growing suite of financial products — and we're building the future of how those experiences come together. You'll sit within the Consumer Group business unit, with a tight connection into Intuit's broader Customer Success ecosystem, a function laser-focused on making sure every customer has what they need to succeed, at every step of their journey.

Customer Success at Intuit isn't a support function, it's a strategic capability. It's about proactively enabling confidence, removing friction, and ensuring customers never feel lost or left behind. As a GPM in this space, you'll be at the center of that mission, connecting the dots between the Consumer Group's products and the broader Intuit Customer Success organization to drive impact that scales, and lead a cross-functional team to deliver the knowledge, product strategy and AI quality.

We're looking for a seasoned Group Product Manager to join us at this pivotal moment. This isn’t a role with pre-built roadmaps and neatly scoped domains. It’s a role for leaders who are energized by the question "how can we seize this moment to build compounding customer value”

Your specific focus area will evolve as the organization takes shape. What won't change is the mission: ensuring that no customer across TurboTax or Credit Karma ever walks away confused, stuck, or lacking confidence at a scale that touches tens of millions of people.

Why Now

We're not filling seats. We're building a team that will help architect how Intuit's Consumer Group organizes, operates, and delivers experiences for the future.

That means you'll be part of defining the structure before you operate within it — helping shape how Customer Success within the Consumer Group organizes to unlock the full potential of our shared consumer platform across TurboTax, Credit Karma, and beyond. You'll work alongside other senior leaders to identify where the biggest opportunities are, how to sequence them, and how we will leverage data at scale.

If you've been waiting for a role where you can shape the organization as much as the product, this is it.

Responsibilities

Bridge Consumer Group and Customer Success. You'll operate at the intersection of two powerful organizations — translating the needs of TurboTax and Credit Karma customers into capabilities and experiences that the broader Intuit Customer Success ecosystem can enable and scale. You'll be a connector, an advocate, and a force for coherence across both.

Own a high-impact domain. As the team takes shape, you'll lead a meaningful area of the consumer platform — one that touches real customers and drives outcomes across TurboTax, Credit Karma, or the broader consumer ecosystem.

Lead and grow a team. You'll build and mentor a team, creating a culture of customer empathy, data-driven decision making, and high execution velocity.

Drive cross-functional alignment. You'll partner closely with engineering, design, data science, and business leaders — and you'll know how to move fast in a matrixed environment without losing people along the way.

Leverage data and AI to compound customer value. You'll bring a strong, informed perspective on how GenAI and emerging technologies can transform consumer experiences — and you'll lead your team to turn that perspective into shipped experiences and capabilities.

Set and own the bar. You'll define what success looks like, track it relentlessly, and use data to influence decisions at every level of the organization.

What Success Looks Like

You’ll know you're thriving here when ambiguity feels like fuel, not friction. When the team moves faster because you're in the room. When customers are better off because of decisions you pushed through.

You’ve leveraged data and AI to create a flywheel of continuous improvement within our help experiences that yields measurable value for our customers. What we're looking for is a leader who gets better as the pace picks up, not one who needs the picture fully formed before they start painting.

Qualifications

Who You Are

• You're energized by ambiguity, not paralyzed by it. You know how to create structure and clarity where none exists, and you bring others along with you.
• You think in platforms, not features. You naturally look for the underlying capability that unlocks value across multiple products or customer segments, not just the next release.
• You're obsessively customer-focused. You seek out real customer pain, stay close to it, and have a track record of turning that empathy into product decisions that matter.
• You're a cross-functional force multiplier. You build trust and influence without authority — across engineering, design, data, and leadership — and you make every team you work with better.
• You're a genuine AI enthusiast. You follow what's happening in AI with real curiosity, have opinions about how it applies to consumer experiences, and have ideally shipped something in this space.
• You lead people, not just products. You invest in the growth of your team as much as the quality of your roadmap, and it shows in the leaders you've developed.

What We're Looking For

• 8+ years of product management experience, with 3+ years leading teams
• Demonstrated success navigating complex, matrixed organizations and influencing senior stakeholders
• Experience building consumer-facing digital products at scale
• Comfort operating in evolving organizational structures — you've built in greenfield environments before
• Familiarity with AI/ML and a genuine interest in where the technology is headed
• Strong analytical instincts — you use data to shape strategy, not just report on it
• Fintech, consumer software, or other high-stakes consumer experience backgrounds a plus

Footer

Intuit provides a competitive compensation package with a strong pay for performance rewards approach. This position will be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs (see more about our compensation and benefits at Intuit®: Careers | Benefits). Pay offered is based on factors such as job-related knowledge, skills, experience, and work location. To drive ongoing fair pay for employees, Intuit conducts regular comparisons across categories of ethnicity and gender.

The Expected Base Pay Range For This Position Is

San Diego $214,500 - $290,000

Mountain View, CA $237,500- $321,500

San Diego, CA $214,500- $290,000