Group Product Manager, Customer Engagement & Experience

Coinbase, Inc.; United States; On-site; USD 244,000 - 287,000; Full time

Job summary

Coinbase is hiring a Group Product Manager to lead the Customer Engagement & Experience (CEE) product team within our EE organization, defining and building our retail customer support experiences. You'll own the full support ecosystem serving over 100 million customers worldwide, from AI-powered self-service and automation to the Concierge program.

You will lead a team of product managers, technical program managers, and designers to balance automation with human support, aiming to automate

Qualifications

• 10+ years in product management, including 5+ years in customer-facing/self-service/automation products.
• 5+ years leading PM teams and influencing across large, cross-functional groups.
• Experience delivering AI-powered products with governance.
• Ability to define outcomes and use data to drive roadmap.
• Responsible AI with human oversight to deliver business benefits.

Responsibilities

• Own multi-year vision, strategy, and roadmap for Coinbase's retail customer support experiences.
• Drive AI-powered self-service and automation across product surfaces and channels.
• Oversee Concierge program blending human concierges with AI tooling.
• Build proactive support to detect issues and reduce churn.
• Mentor a globally distributed product group with high quality standards.

Skills

Product management

Team leadership

AI-powered products

Data-driven roadmap

Cross-functional collaboration

Regulated domains

Job description

Ready to do the most impactful work of your career? At Coinbase, we are uncompromising on our mission to increase economic freedom. The bar is high, the environment is intense, and we like it that way. This isn't a place for complacency, it’s a place to be pushed past your perceived limits. If you're ready to build the future of finance alongside people who refuse to settle for 'good enough,' you belong here. Coinbase is a remote-first, but not remote-only company. Expect to get together quarterly for intense in-person working sessions called “surges.” learn more about working at Coinbase.

We're hiring a Group Product Manager to lead the Customer Engagement & Experience (CEE) product team within our EE organization, which defines and builds Coinbase's retail customer support experiences. You'll own the full support ecosystem serving over 100 million customers worldwide, from AI-powered self-service and automation to the Concierge program for our highest-value customers, and the social support strategy that meets customers where they are. You'll lead a team of product managers, technical program managers, and designers to deliver a cohesive experience that balances automation with human support, with the ambition to automate more than 90% of customer contacts while maximizing quality across every support surface and interaction.

What you'll do:

• Own the multi-year vision, strategy, and roadmap for Coinbase's retail customer support experiences, aligning Engineering, Design, Data, and CX behind ambitious goals tied to company-level automation, quality, and retention outcomes.
• Drive the next generation of AI-powered self-service and automation across Coinbase product surfaces, the Help Center, chat, voice, and social channels, building clean handoffs between AI agents and human specialists so customers get the right help in the right moment.
• Own the strategic direction for the Concierge program, pairing dedicated human concierges with AI-powered tooling to deliver a relationship-based support experience that builds trust and deepens engagement with our most valuable customers.
• Build proactive support capabilities that detect and resolve issues before customers contact us, identify churn risks and engagement opportunities, and turn public social support moments into trust-building experiences.
• Develop and mentor a globally distributed product group, holding an extremely high quality bar for craft, operational excellence, and customer outcomes across everything the team ships.

Required Skills and Experience:

• 10+ years of product management experience, with 5+ years shipping customer-facing support, self-service, or automation products in fintech, financial services, or similarly regulated domains at global scale.
• 5+ years leading and developing product management teams, including managing senior PMs and operating through influence across large, cross-functional organizations.
• Demonstrated experience delivering AI-powered products (e.g., LLM-based assistants, agentic workflows, intelligent routing, or automation) with appropriate controls, evaluation, and governance.
• Proven ability to define measurable outcomes (automation rate, product and support quality, customer effort scores, retention), instrument product surfaces, and use data to drive roadmap prioritization across a multi-team portfolio.
• Leverages AI to accelerate output, efficiency, and quality of the product group in addition to identifying priorities and tradeoff opportunities across a diverse portfolio of product investments.
• Utilizes generative AI responsibly, maintaining human oversight to deliver business-ready outputs and drive measurable improvements in workflow efficiency, cost, and quality.

Pay Transparency Notice: Base salary varies by location (see range below). Total compensation may also include equity and bonus eligibility, and benefits (medical, dental, vision, 401(k)).

Annual base salary range (excluding equity and bonus): $243,865 — $286,900 USD

• Equal Opportunity Employer: Coinbase is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or genetic information. Applicants with criminal histories will be considered consistent with applicable federal, state, and local laws.
• US Applicants: View Employee Rights, Know Your Rights, and E-Verify Notice of Participation.
• Accommodations: If you are an individual with a disability who needs a reasonable accommodation, email us your request and contact info at accommodations[at]coinbase.com. Need screen reading technology? Click here to download a free compatible screen reader and view the tutorial.
• Data Privacy & Arbitration: By submitting your application, you agree to our Candidate Privacy Notice. US applicants: By submitting your application, you agree to Arbitration of Disputes.