Description
Key Responsibilities:
Graphic Design, Publications, and Digital Content
- Assist the Director of Marketing with newsletter planning, content development, layout, and production.
- Design and produce promotional materials and layouts for print and digital publications.
- Create graphics and outreach materials for the website, social media, and other digital platforms.
- Maintain and update website content as directed by the Director of Marketing.
- Provide graphic design and visual communication support for organization-wide projects, ensuring consistency with The Food Co-op’s brand identity and standards.
- Assist with e-commerce media management, including maintaining and updating visual assets as needed.
Marketing, Advertising, and Brand Management
- Coordinate and execute marketing, advertising, outreach, and design projects across multiple platforms, including advertising flyers and promotional campaigns, in alignment with The Food Co-op’s marketing strategies.
- Apply and help maintain brand standards in collaboration with the Director of Marketing.
- Write, edit, and proofread marketing and advertising content, including newsletter articles, in-store signage, promotional materials, and online communications.
- Maintain social media and website content as assigned, ensuring accuracy, consistency, and alignment with established communication strategies.
- Support the development and implementation of marketing materials that promote The Food Co-op’s products, services, programs, and events.
In-Store Signage and Visual Communications
- Manage the in-store signage request portal and communicate project status, timelines, and information needs to relevant stakeholders.
- Design, produce, and maintain in-store signage in accordance with The Food Co-op’s brand standards.
- Audit signage throughout the store to verify accuracy, appropriate placement, and timely display.
- Coordinate signage updates and removals to ensure promotional information, pricing, and product details remain current and accurate.
- Help maintain a cohesive, organized, and consistent visual identity throughout the store.
Records and Administrative Support
- Maintain and organize the department’s image library, updating existing assets and creating new images as needed.
- Organize and maintain marketing, design, and other departmental records and digital assets.
- Document Marketing department procedures as assigned.
- Provide administrative and project support to the Director of Marketing as needed.
Community Outreach and Engagement
- Support The Food Co-op’s giving programs, including Beans for Bags, Change for Change, and the Farmer Fund.
- Assist with demonstrations, educational activities, and community events that engage members and the broader community.
- Support outreach initiatives that strengthen community relationships and promote awareness of The Food Co-op’s mission, programs, and services.
Events, Collaboration, and Professional Development
- Assist with planning, coordinating, and facilitating major store events, including member appreciation days, sales promotions, vendor events, staff events, and Board events.
- Develop and maintain positive working relationships with media representatives, advertising providers, vendors, and internal stakeholders.
- Stay current with graphic design software, digital tools, industry trends, and marketing best practices.
- Participate in assigned meetings, including all-staff and storewide staff meetings, trainings, and Lean initiatives.
- Collaborate with other departments to support efficient store operations and a positive customer experience.
- Perform other duties as assigned.
Requirements
Qualifications:
- Two years of education in a related field or comparable work experience in communications, graphic design, media studies, English, or a related discipline required; three years preferred.
- At least two years of marketing and/or graphic design experience required.
- Demonstrated ability to produce accurate, detail-oriented work, particularly with pricing, product information, and promotional communications, strongly preferred.
- High proficiency in Microsoft Office applications, including Word, Excel, PowerPoint, and Outlook.
- Working knowledge of Adobe Creative Cloud applications, including Adobe Express, Photoshop, InDesign, and Illustrator.
- Experience writing and editing copy, developing engaging email communications, and managing social media platforms and content calendars.
- Familiarity with content management systems (CMS), marketing analytics tools, search engine optimization (SEO), and keyword research best practices is a plus.
- Retail, grocery, or whole, organic, or natural foods industry experience preferred.
- Experience with the cooperative business model is a plus.
Skills and Abilities:
- Excellent written and verbal communication skills, including strong grammar, spelling, proofreading, and editing abilities.
- Exceptional attention to detail and a strong commitment to accuracy, consistency, and quality.
- Strong organizational, interpersonal, and customer service skills.
- Ability to manage multiple projects, prioritize competing demands, and meet deadlines in a fast-paced environment.
- Ability to work independently, exercise sound judgment, and collaborate effectively in a team-oriented setting.
- Ability to communicate clearly and maintain positive working relationships across departments.
- Ability to adapt to changing priorities while maintaining accuracy and attention to detail.
Physical Requirements:
- Ability to sit for extended periods, with occasional standing, walking, bending, and reaching.
- Ability to lift up to 25 pounds, with or without reasonable accommodation.
- Ability to operate standard office equipment.