Graphic Designer

Appian; Washington (District of Columbia); On-site; USD 75,000 - 125,000; Full time

Benefits offered by this job

401(k) Matching

Paid parental leave

Medical, dental, vision

Life and disability insurance

Wellness programs

Job summary

Appian’s Creative Design team in McLean, VA seeks a seasoned Graphic Designer to shape brand experiences across campaigns, events, and executive storytelling. You will translate complex tech concepts into human-centered visuals, collaborating with leadership and vendors to deliver multi-channel design at enterprise scale.

You’ll contribute to brand-aligned creative across digital and print, ensuring consistency and dynamic expression for global marketing initiatives while expanding the visual

Qualifications

• Bachelor’s Degree in Graphic Design, Visual Arts, Fine Arts, Marketing, or a related creative discipline.
• Minimum 5+ years of professional graphic design, brand design, or visual communication experience in agency or in-house environments.
• Proficiency in Adobe Creative Cloud (Illustrator, Photoshop, InDesign) with experience in Figma, PowerPoint, and Google Slides.
• Strong command of typography, layout, color, visual hierarchy, and brand systems across channels.
• Excellent communication, collaboration, and production skills with vendors and stakeholders.

Responsibilities

• Design and execute polished, production-ready creative across digital, print, presentations, events, and marketing initiatives.
• Create event and experiential design for conferences, customer engagements, and brand experiences.
• Develop executive storytelling materials that translate complex concepts into clear visual narratives.
• Apply and extend Appian’s global brand system across formats while evolving visual expression.
• Collaborate with leadership and cross-functional teams to translate briefs into visual solutions.
• Work with external agencies and vendors to ensure high-quality execution across media.
• Prepare production-ready files and manage design specs for vendors and platforms.

Skills

Portfolio

English proficiency

Communication

Brand design

Typography & layout

Education

Bachelor's Degree in Graphic Design/Visual Arts/Marketing

Tools

Adobe Creative Cloud

Illustrator

Photoshop

InDesign

Figma

PowerPoint

Google Slides

Job description

Here at Appian, our values of Intensity and Excellence define who we are. We set high standards and live up to them, ensuring that everything we do is done with care and quality. We approach every challenge with ambition and commitment, holding ourselves and each other accountable to achieve the best results. When you join Appian, you’ll be part of a passionate team dedicated to accomplishing hard things, together.

McLean, VA | Work Model: On-site at Appian Headquarters

Support Appian’s visual presence and global brand across campaigns, events, digital experiences, and executive storytelling—translating complex technology and business objectives into compelling, brand-aligned creative experiences.

ABOUT THE TEAM

The Creative Design team at Appian is the visual custodian of our brand identity, partnering with stakeholders globally to deliver impactful creative solutions across campaigns, events, digital experiences, customer storytelling, executive storytelling, and global marketing initiatives. By translating complex technical achievements into striking, human-centric design, this team plays a pivotal role in enabling Appian’s expansion in the AI-Powered Process Automation marketplace. We build high-impact visual touchpoints that introduce global enterprises to our Enterprise-Grade Orchestration platform.

THE OPPORTUNITY

You will support marketing and business initiatives while contributing to Appian’s global brand and creative programs. You will execute design across brand activations, events, campaigns, presentations, and digital experiences, partnering with Creative leadership and cross-functional teams to bring ideas to life. You’ll contribute to how Appian shows up in the market, bringing strong creative thinking and execution to high-visibility global initiatives while ensuring our work remains consistent, compelling, and distinctly Appian.

WHAT YOU'LL DO

• Design and execute polished, production-ready creative across multi-channel campaigns, including digital, print, presentations, experiential activations, and other marketing initiatives.
• Create event and experiential design for conferences, customer engagements, field events, and other brand experiences across physical and digital environments.
• Develop compelling executive storytelling materials and presentations that translate complex technology and business concepts into clear, engaging visual narratives.
• Apply and extend Appian’s global brand system across diverse formats and touchpoints, maintaining consistency while identifying thoughtful opportunities to evolve the visual expression.
• Partner with Creative leadership, Marketing, Product Marketing, Events, and other stakeholders to translate business objectives and creative briefs into effective visual solutions.
• Collaborate with external creative agencies and production vendors to extend creative concepts and ensure consistent, high-quality execution.
• Prepare production-ready files and manage design specifications to ensure high-quality execution across vendors, platforms, and media channels.

REQUIRED QUALIFICATIONS

• Bachelor’s Degree in Graphic Design, Visual Arts, Fine Arts, Marketing, or a directly related creative discipline.
• Minimum 5+ years of professional experience in graphic design, brand design, or visual communication within an agency, in-house creative team, or related environment.
• Strong proficiency in Adobe Creative Cloud, including Illustrator, Photoshop, and InDesign, with proficiency in Figma, PowerPoint, and Google Slides.
• Demonstrated command of typography, layout, composition, color, visual hierarchy, and brand systems, with the ability to thoughtfully apply and extend established brand identities across channels.
• Excellent communication, collaboration, and production skills, with experience working across stakeholders and vendors and preparing production-ready creative for digital, print, presentation, event, and experiential applications.
• Written and spoken fluency in English.
• A robust professional portfolio demonstrating end-to-end design execution for corporate events, print mediums, interactive digital ecosystems, and complex brand identity systems.

PREFERRED QUALIFICATIONS

• Prior experience executing brand design inside a complex B2B, enterprise software, SaaS, or high-growth technology environment.
• Proficiency with Adobe Creative Cloud, Figma, Microsoft PowerPoint, and Google Slides, with experience across design and production workflow, alongside a baseline understanding of motion graphics or video animation principles.
• Experience collaborating with distributed teams, agencies, or stakeholders across regions is a plus.
• Experience or interest in using AI-enabled creative tools to support concept development, streamline workflows, and improve creative efficiency.
• We value experience with enterprise platforms such as Salesforce or ServiceNow, as these skills translate well into our Enterprise-Grade Orchestration environment.

#BrandDesign #GraphicDesign #VisualIdentity #B2BMarketing #ExperientialDesign#BrandStrategy #EnterpriseSoftware #B2BMarketing

The base salary range represents a good faith and reasonable estimate of the range at the time of posting. Actual compensation will be dependent on a number of factors including, but not limited to, the candidate’s relevant work experience, qualifications, internal peer equity, and market and business conditions that exist when extending an offer. A discretionary bonus may be awarded in recognition of individual and company performance.In addition, Appian provides generous benefits offerings that include a 401(k) plan with company match, flexible time off, paid parental leave, medical, dental, and vision plans, life insurance, disability insurance, wellness programs, flexible spending accounts, health savings account contributions, an employee referral bonus program, and learning and development resources. Certain positions may be eligible for equity awards.Pay and benefits are subject to change at any time, consistent with the terms of any applicable compensation, commission, bonus, or benefit plans.

Base Salary Range: $50,000 USD - $125,000 USD

Tools and Resources

• Training and Development: During onboarding, we focus on equipping new hires with the skills and knowledge for success through department-specific training. Continuous learning is a central focus at Appian, with dedicated mentorship and the First-Friend program being widely utilized resources for new hires.
• Growth Opportunities: Appian provides a diverse array of growth and development opportunities, including our leadership program tailored for new and aspiring managers, a comprehensive library of specialized department training through Appian University, skills based training, and tuition reimbursement for those aiming to advance their education. This commitment ensures that employees have access to a holistic range of development opportunities.
• Community: We’ll immerse you into our community rooted in respect starting on day one. Appian fosters inclusivity through our 8 employee-led affinity groups. These groups help employees build stronger internal and external networks by planning social, educational, and outreach activities to connect with Appianites and larger initiatives throughout the company.

Appian offers a comprehensive benefits package designed to support your health, wellbeing, and financial future. Benefits may include health coverage, Employee Assistance Program (EAP) with free mental health support, life and disability insurance, an Employee Stock Purchase Program (ESPP), a retirement/pension plan, wellness dollars, tuition reimbursement, family-forming benefits and more. Benefits vary by country—please ask your Talent Acquisition contact for details specific to the location you are applying to.

About Appian

Appian provides AI automation for the most important business processes at the world’s largest organizations. Our platform is known for its unique power, reliability, and scale. We’ve been automating processes for more than 25 years and have proven expertise in enterprise operations. For more information, visit appian.com.

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Appian is an equal opportunity employer that strives to attract and retain the best talent. All qualified applicants will receive consideration for employment without regard to any characteristic protected by applicable federal, state, or local law.

Appian provides reasonable accommodations to applicants in accordance with all applicable laws. If you need a reasonable accommodation for any part of the employment process, please contact us by email at [e-mail]. Please note that only inquiries concerning a request for reasonable accommodation will be responded to from this email address.

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