Graphic Designer

Caterpillar; Visalia (CA); Hybrid; USD 84,000 - 121,000; Full time

Benefits offered by this job

Flexible remote work

Paid volunteer days

Clear opportunities for advancement

Job summary

Caterpillar is seeking a seasoned Graphic Designer for Visalia with 6+ years of experience to own creative projects. You will translate briefs into compelling visuals, uphold brand standards, and shape the look across social, email, and ads.

Collaborative, detail-oriented, and able to defend design decisions with data are key. Flexible remote work is offered, along with opportunities for advancement and paid volunteer days.

Qualifications

• 6+ years of graphic design experience in a senior-capable role.
• Bachelor's degree in a related field or equivalent practical experience.
• Detail-oriented approach and ability to juggle multiple workstreams.
• Hands-on design work capable of withstanding follow-up questions.

Responsibilities

• Translate briefs into clear visual directions.
• Uphold Caterpillar brand standards across products and markets.
• Shape visual language for Caterpillar's social, email, and ad creative.
• Craft layouts, typography, and imagery that elevate the Caterpillar experience.
• Test headlines against audience reactions before going live.
• Collaborate with a sharp team on projects.

Skills

Detail-oriented

Organizational skills

Creative design

Brand guidelines

Education

Bachelor's degree in related field

Tools

Adobe Creative Suite

Job description

The detail you'd obsess over at 2 a.m. is the same one Caterpillar's audience will feel without naming, and our Graphic Designer obsesses on purpose. Lean on 6+ years of creative expertise to own projects, collaborate with a sharp team, and earn $84,000 - $121,000.

Key Responsibilities

• Translate abstract briefs into clear, quietly-excellent visual directions
• Set guardrails loose enough for senior creatives to surprise you inside them
• Uphold the Caterpillar brand as its standards scale across new products and markets
• Shape the visual language of Caterpillar's social, email, and ad creative
• Craft layouts, typography, and imagery that elevate the Caterpillar experience
• Pressure-test headlines against real audience reactions before anything goes live
• Wring a campaign system from an one-line creative tagline

What You'll Bring

• Detail-oriented approach with a commitment to accuracy
• Bachelor's degree in a related field, or equivalent practical experience
• Sharp organizational skills and an ability to juggle multiple workstreams
• Hands-on creative experience that holds up to follow-up questions
• 6 years that taught you which corners can be cut
• 6 years of learning when to trust the process and when to break it
• The humility to revise strong opinions when the data argues back

What sets Caterpillar apart is a deeply-bought-in team in Visalia that treats every customer like a partner. The Caterpillar promise is plain: clear expectations, real autonomy, and zero surprise reviews.

We combine $84,000 - $121,000 with flexible remote work, paid volunteer days, and clear opportunities for advancement.

Hiring as we speak in Visalia, with daily reviews still underway.