Graphic Designer

Bearaby; Town of Italy (NY); Sur place; USD 55 000 - 75 000; Plein temps

Avantages offerts par ce poste

Paid annual leave

Birthday off

Unlimited Naps

Supportive colleagues and high performing team

Access to training and resources

Résumé du poste

Bearaby is seeking a talented Graphic Designer in Town of Italy, NY. You will create engaging digital visuals for ads, social media, and emails while ensuring alignment with brand identity. The ideal candidate has 2-3 years of experience, strong skills in design tools like Figma and Photoshop, and a passion for sustainable wellness. Benefits include paid leave, birthday off, and unlimited naps. Join our supportive team and make an impact in the wellness industry.

Qualifications

• 2-3 years of graphic design experience focusing on digital marketing ads and email design.
• Strong understanding of design tools and HTML/CSS is a plus.
• Excellent interpersonal skills for collaboration.

Responsabilités

• Create marketing campaigns including images and videos.
• Develop user interfaces optimized for mobile and desktop.
• Design visually compelling marketing emails.
• Create innovative packaging designs for products.

Connaissances

Graphic design principles

UI/UX design

Digital marketing

Visual communication

Formation

Bachelor's degree in a related field

Outils

Figma

Photoshop

Illustrator

InDesign

Description du poste

Overview

Bearaby is an award-winning Direct to Consumer (DTC) company on a mission to bring comfort and relief to people of all ages who are searching for calm in a complex world. We create beautiful and functional products, including our flagship weighted blankets, that are sustainably manufactured from organic materials and innovative upcycled fabrics - loom to lap. We believe that restorative rest should be simple, natural, and drug-free - and that it's time to ditch the negative stigmas around healthy habits like napping and sleeping-in for a calmer, more collected world.

Role Summary

Bearaby is seeking a highly skilled and experienced Graphic Designer to support our creative and digital teams with stunning digital visuals for a range of digital mediums, such as website, email, paid ads, and social media. In this role, you will play a pivotal role in designing user-centric interfaces and creating engaging visual experiences that are optimized for conversions, in a way that adheres to our brand identity. An ideal candidate will have a strong portfolio showcasing a deep understanding of both graphic design principles and paid marketing strategies, with a proven track record of designing successful marketing campaigns for ecommerce.

Duties and Responsibilities

• Ads creation: support our paid media team by creating marketing campaigns that includes images, videos and stitching user-generated content with overlay text and other compelling visuals.
• UI/UX Design: develop and implement visually appealing user interfaces for our website that are optimized independently for mobile and desktop, ensuring designs are user-friendly, responsive and aligned with best practices for UX/UI.
• Email design: use Figma, Canva or other design platforms to create marketing emails that are visually compelling, effectively communicated and follow the brand guidelines.
• Product packaging: create compelling and cost-effective packaging designs for our new products
• Photoshoot shot list: support on building out our photoshoot shot list with moodboards, design inspiration to create a coherent and detailed list that is in line with our brand guidelines.
• Wireframing & Prototyping: Create detailed wireframes, mockups, and interactive prototypes to communicate design concepts and user flows effectively.
• Collaboration: Work closely with cross-functional teams, including developers, marketers, and product development, to ensure designs are executed accurately and meet project objectives and timelines.
• Innovation: Stay up-to-date with industry trends, design tools, and best practices. Bring fresh ideas and innovative solutions to enhance our eCommerce platform.
• Brand Partnerships: Support brand partnerships by creating product mock-ups for a range of different products, in a manner that is both innovative and true to the brand.

Who You Are

• Strong creative with an eye for great design that suits the brand style and addresses functional concerns.
• Knowledgeable and skilled in building ads, landing pages, adapting typography and design to the brand’s UI/UX guidelines, photography, and retouching images.
• A flexible thinker who is comfortable taking on feedback and can work with strategic direction
• A team player with the ability to work closely across teams in a fast-paced startup environment
• A proactive self-starter with top notch written and verbal communication skills
• A strong communicator with excellent interpersonal skills at all levels, which include both written and verbal communication skills.
• Exceptionally detailed, with the ability to create pixel-perfect designs and ensure high-quality outcomes.
• Comfortable with working in G Suite, monday.com, and Slack
• Adaptable, flexible and resilient, with excellent interpersonal, communication and negotiation skills.

Qualifications

• Bachelor's degree in a related field, preferably a BFA with 2-3 years of graphic design experience, with a strong focus on digital marketing ads and email design.
• Experience working with design tools such as inDesign, Photoshop, Figma, Illustrator, and/or other related software. Strong understanding of HTML/CSS is a plus.
• Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
• Experience working with a digitally native brand or branding/digital marketing agency
• Strong problem-solving skills with a creative and analytical approach to design challenges.
• Experience working for an international company in a cross-cultural context.
• A passion for sustainable wellness and restorative rest is a bonus!

We Offer

• Paid annual leave
• Birthday off
• Unlimited Naps
• Supportive colleagues and a high performing team
• Access to training, resources and network