Graphic Design Specialist

Blue Cross Blue Shield of Michigan; Detroit (MI); On-site; USD 64,900 - 108,700; Full time

Job summary

Emergent Holdings seeks aGraphic Design Specialist to lead design projects from concept to production, ensuring brand consistency across all materials. The role covers brand development, presentations, infographics, and trade show graphics, with emphasis on healthcare/insurance branding and collaboration across teams.

Requires strong Adobe skills, SharePoint/WordPress know-how, and familiarity with AI-assisted workflows. Detroit area, hybrid collaboration possible.

Qualifications

• Bachelor’s degree in web or graphic design, marketing, or related field.
• Five years minimum in a design-focused environment.
• Agency and corporate design experience preferred.

Responsibilities

• Use Adobe Creative Suite to create and edit materials from concept to final.
• Ensure materials comply with branding standards.
• Lead brainstorming and handover sessions for objectives and timelines.
• Collaborate with team, executives, and external partners.
• Approach projects with strategic thinking aligned to goals.
• Establish goals and track marketing metrics.
• Report on effectiveness and manage vendor relationships.
• Maintain file naming, sharing, and storage protocols.
• Stay informed on industry trends and AI tools for design.

Skills

Adobe Creative Suite

Illustrator

InDesign

Microsoft Office

Branding

Project management

Communication

Color theory

Print production

AI-assisted design

Education

Bachelor's degree in web or graphic design

Tools

SharePoint

WordPress

HTML

Job description

Industry: Health Technology and Business Process Services

Level: Non-Manager

Location: Detroit, USA

Compensation: Competitive Compensation and Benefits Package

Overview

The Graphic Design Specialist is an integral part of the Emergent Holdings communications team and will manage projects from ideation and design to production, ensuring adherence to brand standards and driving a consistent visual identity. Located in the Detroit or Grand Rapids areas, the specialist will lead design projects across brand development, corporate identity, corporate presentations, infographics, print and digital advertising, website design, and trade show graphics—all aligned to support strategic, measurable goals.

Working knowledge of SharePoint sites, websites, HTML, and WordPress is required. The role demands strong multimedia design skills, highly motivated organization, detail‑oriented multitasking, adaptability to changing priorities, and collaboration within a small team and across organizational levels.

Pay range is estimated between $64,900 and $108,700, based on internal equity, candidate experience, geographic location, market, and other factors.

Responsibilities

• Use Adobe Creative Suite to create and edit promotional materials and custom graphics from concept through final approval.
• Ensure all materials comply with corporate branding standards.
• Lead creative brainstorming and project handover sessions to ensure full understanding of objectives, timelines, and approval teams.
• Collaborate respectfully with team members, colleagues, and executives.
• Approach new projects from a strategic mindset, keeping corporate goals in mind.
• Establish goals and track metrics to demonstrate individual and departmental successes.
• Utilize marketing industry‑accepted metrics and generate effective reporting mechanisms.
• Manage vendor relations and maintain fiscal responsibility.
• Establish and maintain file naming, sharing, and storage protocols.
• Establish audit processes to enhance quality control.
• Stay informed on industry trends and best practices, implementing them into daily work.
• Continuously adapt to the latest AI tools relevant to graphic design, assisting the enterprise in their use while maintaining brand standards.

Requirements

• Education
  • Bachelor’s degree in web or graphic design, computer science, marketing, communications or a related field required.
  • Combinations of relevant education, certifications, and experience may be considered in lieu of a degree.
  • Progress toward an advanced degree or certification is highly preferred and encouraged.
• Experience
  • Minimum five years’ experience in a design‑focused environment providing the necessary skill, knowledge, and abilities.
  • Agency and corporate design experience preferred.
  • Web and video production/editing experience preferred.
• Skills / Knowledge / Abilities Required
  • Superior knowledge of Adobe Creative Suite (especially Illustrator and InDesign) and Microsoft Office.
  • Strong creative, verbal, and written communication, problem‑solving, and critical‑thinking skills.
  • Exceptional project and time‑management skills.
  • Knowledge of product promotion and branding.
  • Ability to be highly creative, self‑motivated, and apply concepts to practice.
  • Ability to exchange information clearly and concisely, articulate ideas and design recommendations, report facts and respond to questions.
  • Ability to interact with others to build consensus and implement decisions.
  • Ability to work independently and make competent, independent decisions.
  • Ability to perform assignments at locations outside the office.
  • Ability to maintain confidentiality.
  • Strong knowledge of color spectrums (CMYK vs. RGB) and print processes (digital vs. offset).
  • Familiarity with social media platforms and integration (X, Facebook, LinkedIn, etc.).
  • Experience working within healthcare, insurance, or regulated industries.
  • Familiarity with AI‑assisted creative workflows and prompt engineering for visual generation platforms.