Graduate Marketing Specialist: AI-Powered B2B Campaigns

RELX Inc. Company; Dayton (OH); Vor Ort; USD 49.000 - 82.000; Vollzeit

Zusammenfassung

LexisNexis Legal & Professional seeks a proactive B2B Marketing Specialist to help drive awareness and demand for AI-powered legal solutions. This on-site Dayton, Ohio role offers an early-career path in a global organization focused on innovative campaigns and ABM initiatives.

Ideal candidates pursue or recently completed a bachelor’s degree in Marketing or related field with 1–2 years of marketing experience and a keen interest in technology and the legal industry.

Qualifikationen

• Be pursuing or have recently completed a bachelor’s degree in Marketing, Communications, Business, or a related field, with 1–2 years of relevant marketing experience.
• Display an interest in technology, marketing, and the legal industry.
• Ability to analyze campaign data and identify opportunities for improvement.
• Ability to learn and use marketing automation, CRM, and analytics tools.
• Demonstrated organizational skills and attention to detail, with the ability to manage multiple priorities and projects.
• Creative and proactive, with the ability to contribute ideas and work effectively in a collaborative environment with evolving priorities.
• Excellent written and verbal communication skills to interact with team members and stakeholders.

Aufgaben

• Assist in the planning and execution of integrated marketing campaigns, including email, digital advertising, social media, and events/webinars.
• Provide campaign project management support using Monday.com and other tools to ensure clear communication on timelines and ownership.
• Collaborate with creative teams to deliver high-quality marketing assets that align with campaign objectives.
• Support Account-Based Marketing (ABM) initiatives targeting priority accounts and personas.
• Contribute ideas to enhance programs and share insights from campaign performance and customer engagement.
• Collaborate with internal teams and external vendors to develop marketing content, including blog posts, client success stories, infographics, and sales enablement materials.
• Research market trends and competitor activity to inform content development and positioning.
• Track campaign performance metrics and support reporting on engagement, conversions, and pipeline influence.

Kenntnisse

Campaign analysis

CRM tools

Written communication

Marketing automation

Analytics tools

Creative collaboration

Organizational skills

Ausbildung

Bachelor's degree in Marketing/Communications/Business

Tools

Monday.com

Marketing automation platforms

CRM systems

Analytics tools

Jobbeschreibung

LexisNexis Legal & Professional seeks a proactive B2B Marketing Specialist to help drive awareness and demand for AI-powered legal solutions. This on-site Dayton, Ohio role offers an early-career path in a global organization focused on innovative campaigns and ABM initiatives.

Ideal candidates pursue or recently completed a bachelor’s degree in Marketing or related field with 1–2 years of marketing experience and a keen interest in technology and the legal industry.