Graduate Assistant, Marketing and Communications

Lenoir-Rhyne University; Lenoir (NC); On-site; USD 15,000 - 20,000; Part time

Job summary

Lenoir-Rhyne University is seeking a Graduate Assistant for Marketing and Communications in Lenoir, NC. This role involves supporting various marketing initiatives including writing news articles, social media management, and assisting with video production and design tasks. The ideal candidate should be an enrolled graduate student with strong organizational skills and experience in video, photography, or graphic design. This position offers valuable professional experience working alongside seasoned marketing professionals.

Qualifications

• Experience in video production and graphic design preferred.
• Strong attention to detail required.
• Excellent customer service skills needed.

Responsibilities

• Write news stories and social media content.
• Proof and edit marketing materials for adherence to brand voice.
• Assist with project scheduling and video/photo shoots.
• Provide design support for internal materials.

Skills

Video production

Photography

Graphic design

Customer service

Organizational skills

Education

Enrolled graduate student at Lenoir-Rhyne University

Tools

Canva

Job description

Graduate Assistant, Marketing and Communications

The Marketing and Communications Graduate Assistant (GA) provides support for a wide range of marketing and communications initiatives and projects, including print and digital projects, web content development/management, social media, press releases, promotional campaigns, photography, video, internal and external communications.

The role is especially well-suited for students with experience in video production, photography and/or graphic design, as these areas align closely with current team priorities.

The position is a great opportunity for an enrolled Lenoir‑Rhyne University graduate student to work closely with experienced marketing and communications professionals, including strategists, writers, designers, multimedia producers and project managers, gaining experience and expanding one’s skillset in the profession across multiple channels. The university benefits from the GA position by bringing a student perspective to the creative process on a regular basis.

Duties and Responsibilities

• Write news stories, student profiles, social media posts, press releases, media advisories, community calendar announcements and other promotional content.
• Proof and edit marketing and communications copy to ensure that it adheres to brand voice/tone and AP style.
• Brainstorm with creative team and provide campus and community outreach to identify potential stories, student profiles/testimonials, social media content and other content opportunities.
• Provide assistance with project scheduling and with photo and video shoots.
• Provide design support using Canva for internal flyers and digital signage.
• Support website needs, including website and calendar updates, internal and external communications.
• Support the tracking and additions of student and alumni testimonials.
• Provide labels and keywords for photos uploaded to the university digital asset management system.
• Perform typical office work, including campus deliveries, organizing of files, distributing mail, etc.
• Willingness to work occasional evenings and weekends.
• Other duties as assigned.

Preferred Qualifications

• Natural curiosity, empathy and gratitude when working with university clients
• Strong attention to detail, organizational skills and the ability to learn new tasks quickly and meet deadlines
• Experience providing excellent customer service and building relationships with internal and external audiences
• Ability to maintain a high degree of tact, diplomacy and confidentiality
• Ability to work effectively in a fast-paced environment

Application Materials

Please submit a resume, cover letter, two writing samples, two social media post samples and link to online portfolio (optional). The social media posts can be existing posts or sample posts under 280 characters.

Visa sponsorship is not available for this position.

Please note that you must be an enrolled graduate student at Lenoir‑Rhyne University to apply for a graduate assistant position.