Global Digital Analytics Manager

Federated Hermes; Pittsburgh (Allegheny County); Hybrid; USD 120,000 - 160,000; Full time

Benefits offered by this job

Competitive compensation package

Bonus programs to recognize high-level

Hybrid in-office schedule

Job summary

Federated Hermes is seeking a strategic, data-driven Global Digital Analytics Manager to lead the measurement, analysis and optimization of our global digital marketing ecosystem from Pittsburgh. Hybrid in-office schedule.

You will own performance reporting across websites, email, social, CRM and marketing automation, build KPI dashboards, partner with Marketing, Sales, Product and Technology, and drive continuous improvements across digital channels.

Qualifications

• Bachelor's degree in Business, Marketing, Statistics, or a related field.
• 5+ years analytics, marketing analytics, or related field.
• Experience with GA4, GTM, Power BI, Looker Studio or Tableau.
• Advanced Excel and PowerPoint; translate data into insights.
• Familiarity with CRM, marketing automation, email, social media, lead gen.
• Understanding of financial services terminology preferred.
• Strong analytical and communication skills.

Responsibilities

• Lead measurement, analysis and optimization of the global digital marketing ecosystem across websites, email, social, CRM and marketing automation.
• Establish KPI frameworks, build executive dashboards and drive performance reporting.
• Partner with Marketing, Sales, Product and Technology to translate data into actionable recommendations.
• Identify opportunities, influence stakeholders and drive continuous improvement across digital channels.

Skills

GA4

Google Tag Manager

Looker Studio

Power BI

Tableau

Excel

PowerPoint

CRM

Marketing automation

Digital analytics

Education

Bachelor's degree in Business/Marketing/Statistics or related field

Tools

GA4

Google Tag Manager

Looker Studio

Power BI

Tableau

Job description

FEDERATED HERMES, INC. Opportunity #9744

Global Digital Analytics Manager

Pittsburgh, PA

Hybrid

Federated Hermes is seeking a strategic, data-driven Global Digital Analytics Manager to lead the measurement, analysis and optimization of our global digital marketing ecosystem. In this highly visible role, you’ll own performance reporting across websites, email, social media, CRM and marketing automation platforms, transforming complex data into meaningful insights that drive business decisions. Partnering closely with Marketing, Sales, Product and Technology teams, you’ll establish KPI frameworks, build executive-ready dashboards, lead performance analysis and champion best-in-class measurement standards that enhance campaign effectiveness, improve user experiences and strengthen demand generation outcomes across regions and business lines.

Success in this position requires exceptional analytical, problem-solving and consultative skills, along with the ability to translate complex data from multiple sources into clear, actionable recommendations for both technical and non-technical audiences. The Global Digital Analytics Manager will be expected to proactively identify opportunities, influence cross-functional stakeholders and drive continuous improvement across digital channels through reporting, experimentation and data governance. This opportunity is ideal for a self-motivated professional who enjoys uncovering the story behind the data, building scalable measurement frameworks and partnering with business leaders to shape digital marketing strategy within a sophisticated global financial services organization.

Federated Hermes is a leading global asset manager focused on meeting the diverse and evolving needs of today’s investors. With $907 billion in assets under management as of March 31, 2026, our investment solutions span 136 equity, fixed-income, alternative/private markets, multi-asset and liquidity management strategies, as well as a range of separately managed account strategies. Providing world-class investment management and engagement services to more than 11,000 institutions and intermediaries, our clients include corporations, government entities, insurance companies, foundations and endowments, banks and broker/dealers.

Specifications include:

• Bachelor's degree in Business, Marketing, Statistics, or a related field.
• 5+ years of experience in analytics, marketing analytics, or a related field.
• Experience with Google Analytics 4 (GA4), Google Tag Manager, and Looker Studio, Power BI, or Tableau.
• Advanced Excel and PowerPoint skills, with the ability to translate data into actionable insights and recommendations.
• Familiarity with digital marketing channels and technologies, including CRM, marketing automation, email, social media, and lead generation.
• Understanding of financial services, investment products, or related industry terminology preferred.
• Strong analytical, communication, and problem-solving skills.

Our Investment in You

We believe our employees are our most important asset! Therefore, we offer benefits programs designed to help you and your family thrive, training programs to advance your professional development and opportunities for you to give back to the community. Our offerings include:

• A competitive total compensation package, including bonus programs designed to recognize and incentivize our employees to do their best every day
• Time off programs including paid vacation, parental leave and a volunteer day to help you stay healthy and connected to the things that are important
• Opportunities to expand your professional network within the firm and the community through participation in programs such as the Women in Investing Employee Resource Business Group and the University Ambassador Program.
• Location: Pittsburgh, PA (Hybrid in-office work schedule)

About Federated Hermes

At Federated Hermes, our goals are to help individuals invest and retire better, to help our clients achieve better risk-adjusted returns, and to contribute to the positive outcomes in the wider world. We pledge to always putting our clients first and to acting responsibly and transparently. Our commitment to active investment has enabled us to become a leading investment manager with $ 907.1 billion in assets under management; serving investors around the world.

We provide career opportunities that enable our employees to grow and meet their career aspirations while balancing the needs of their personal lives. We offer a collaborative environment that promotes doing things the right way and always with integrity, sharing ideas to drive positive change, and following through on our commitments. We are motivated by a higher purpose and always consider the impact of our work. We promote teamwork and foster a diverse, inclusive and respectful workplace where unique perspectives, ideas and experiences are recognized and appreciated for the contributions they bring.

For consideration, please visit our company website and reference job #9744.

For additional information, please visit FederatedHermes.com

Federated Hermes, Inc. offers a competitive salary and benefits package along with a professional environment.

Only those candidates in whom we have an interest will be contacted.

We are interested in qualified candidates who are eligible to work in the United States. However, we are not able to sponsor visas.

EOE – Including Disability / Vets

Federated Hermes is committed to providing equal employment opportunities in all aspects of employment to qualified individuals without regard to the following criteria: race, color, national origin, religion, sex, pregnancy, sexual orientation, gender identity or expression, mental or physical disability, age, familial or marital status, ancestry, military status, veteran status or genetic information as well as any other prohibited criteria under any local, state or federal law applicable to Federated Hermes. As part of the firm’s equal employment opportunity statement, Federated Hermes will also comply with applicable government contractor obligations, including ensuring veterans and qualified people with disabilities are considered for employment and promotional opportunities consistent with current federal, state and local laws and regulations. Federated Hermes will also make reasonable accommodations for the religious practices of beliefs of applicants and employees, as well as for mental health or physical disability needs.