Global CRM & Email Marketing Lead

SiGMA Group; United States; Remote; USD 70,000 - 110,000; Full time

Benefits offered by this job

Malta-based or remote

Relocation support

Flexible hours

Travel opportunities

Job summary

MedTech World, launched in Malta in 2020, is seeking a CRM & Email Marketing Specialist to own the email journeys that connect founders, investors, healthcare systems and partners with our events. You’ll manage campaigns, newsletters and automated workflows in HubSpot to move audiences from first interest to registrations.

You’ll build segments, write concise copy, test templates and ensure GDPR compliance and deliverability.

Qualifications

• Hands-on experience with email marketing and CRM platforms, ideally HubSpot.
• Ability to build segments and workflows and write emails that convert.
• Organised enough to manage communications across multiple events and teams.
• Understanding of consent and deliverability; compliant with data protection rules.
• Experience turning campaign data into practical improvements.
• Experience with migration of CRM/email platforms is a plus.

Responsibilities

• Strategy and Planning: Own the planning, building, testing and sending of all company emails in HubSpot.
• Lead Generation and Conversion: Build lead-capture and nurture journeys to registrations or purchases.
• Segmentation and Personalisation: Create audience segments and use dynamic content.
• Copy and Design: Write concise, action-oriented email copy and collaborate on templates.
• Automation and QA: Map, test and optimise automated touchpoints and check data quality.
• HubSpot and CRM Management: Migrate and maintain HubSpot setup and workflows.
• Compliance and Deliverability: Ensure GDPR, CAN-SPAM compliance and good sender reputation.
• Analytics and Reporting: Track deliverability, opens, clicks, conversions, revenue; run A/B tests.

Skills

Email marketing

CRM platforms

HubSpot

Segmentation

Workflows

Copywriting

Tools

HubSpot

Job description

MedTech World, launched in Malta in 2020, is seeking a CRM & Email Marketing Specialist to own the email journeys that connect founders, investors, healthcare systems and partners with our events. You’ll manage campaigns, newsletters and automated workflows in HubSpot to move audiences from first interest to registrations.

You’ll build segments, write concise copy, test templates and ensure GDPR compliance and deliverability.