Global Content & Audience Growth Manager

Kraft Group LLC; Foxborough (MA); On-site; USD 90,000 - 130,000; Full time

Job summary

Kraft Group LLC's New England Patriots organization seeks an International Content Manager to lead international content operations and audience engagement across global markets. You will coordinate with agencies, partners, and internal teams to deliver compelling content that grows the international fan base.

You will analyze market trends, measure performance, and translate insights into strategic plans. This role requires cross-functional leadership, strong communication, and the ability to

Qualifications

• Bachelor's degree required.
• 6+ years of relevant experience in digital media, content strategy, international marketing, audience development, or related fields.
• Experience managing external agencies, vendors, or strategic partners.
• Strong project management and organizational skills with the ability to manage multiple priorities and stakeholders simultaneously.
• Experience analyzing audience, content, and performance metrics and translating insights into actionable recommendations.
• Experience developing strategic recommendations for leadership based on market trends, business objectives, and performance analytics.
• Demonstrated ability to influence stakeholder decision-making and drive organizational initiatives.
• Proven ability to exercise independent judgment and influence decision-making in a fast-paced environment.
• Experience leading cross-functional initiatives and collaborating with diverse stakeholders.
• Prior supervisory, coaching, or team leadership experience preferred.
• Strong relationship management, presentation, and communication skills.
• Proficient with Microsoft Office applications
• Ability to travel as needed

Responsibilities

• Develop and execute international content and audience engagement strategies.
• Oversee localization, distribution, and optimization of digital, social, video, and multimedia content for international audiences.
• Manage day-to-day relationships with third-party agencies, corporate partners, international organizations, and other external stakeholders.
• Monitor and analyze international market trends, audience insights, emerging platforms, and developments across the global sports landscape.
• Manage international content operations and cross-functional initiatives by developing communication plans and coordinating stakeholder participation.
• Evaluate content performance, audience engagement metrics, campaign effectiveness to provide data-driven insights.
• Manage the performance and development of the International Content Specialist through coaching and evaluations.
• Identify, evaluate, and recommend partnership, sponsorship, and collaboration opportunities.
• Serve as a subject matter resource on international audience engagement and content execution for leadership.
• Special projects and assignments as business dictates.
• Maintain confidentiality and privacy standards as required.

Skills

Content strategy

Digital media

International marketing

Audience development

Project management

Stakeholder management

Leadership

Communication skills

Presentation skills

Travel willingness

Education

Bachelor's degree

Tools

Microsoft Office

Job description

Kraft Group LLC's New England Patriots organization seeks an International Content Manager to lead international content operations and audience engagement across global markets. You will coordinate with agencies, partners, and internal teams to deliver compelling content that grows the international fan base.

You will analyze market trends, measure performance, and translate insights into strategic plans. This role requires cross-functional leadership, strong communication, and the ability to