Global Consumer Engagement & Personalization PM Remote

Levi Strauss & Co.; United States; Hybrid; USD 147,000 - 240,000; Full time

Benefits offered by this job

401(k) matching

Health insurance

Product discounts

Remote work flexibility

Job summary

Levi Strauss & Co. is seeking a Consumer Domain Principal Product Manager to own global consumer engagement and personalization across digital touchpoints.

This senior IC will drive assessment, roadmap, and requirements, partnering with engineering, data science, design, CRM, and regional teams to evolve the domain. The role emphasizes evidence-based planning, cross-market strategy, and responsible AI-driven personalization, with remote work eligibility within the U.S.

Qualifications

• Bachelor's degree required.
• 8+ years of experience in product management with global or multi-market scope.
• Experience with personalization techniques—segmentation, rules-based targeting, and ML-driven recommendations/decisioning.
• Experience diagnosing personalization maturity and building business cases.
• Experience shipping a roadmap of connected plans and prioritizing investments.
• Experience with data-driven decisioning, orchestration, and cross-functional collaboration.

Responsibilities

• Assess current consumer engagement channels across global markets and define a fact-based point of view.
• Diagnose personalization maturity and define a multi-year roadmap to close gaps.
• Lead the multi-year vision and prioritized roadmap for engagement and personalization.
• Define build-vs-buy-vs-partner strategies for core personalization capabilities.
• Specify data signals to improve real-time personalization across channels.
• Collaborate with regional/market teams to tailor strategies and frameworks globally.

Skills

Personalization techniques

Segmentation

Rules-based targeting

ML-driven recommendations

AI system design

SQL & dashboards

Experiment design

Cross-region collaboration

Stakeholder collaboration

Education

Bachelor's degree

Tools

SQL

Experimentation platforms

Job description

Levi Strauss & Co. is seeking a Consumer Domain Principal Product Manager to own global consumer engagement and personalization across digital touchpoints.

This senior IC will drive assessment, roadmap, and requirements, partnering with engineering, data science, design, CRM, and regional teams to evolve the domain. The role emphasizes evidence-based planning, cross-market strategy, and responsible AI-driven personalization, with remote work eligibility within the U.S.