Global Commerce Strategy Leader

Wppmedia; New York (NY); Hybrid; USD 80,000 - 140,000; Full time

Benefits offered by this job

Hybrid work

Competitive benefits

Job summary

WPP Media seeks a Manager, Global Commerce Strategy to understand commerce platforms, retail media networks, and adtech partners, delivering simplified POVs. You will identify opportunities across channels for multiple client accounts and collaborate with retail partners and cross‑functional teams.

The role requires an entrepreneurial, action‑oriented mindset, strong communication, and experience in commerce media. Hybrid work with office days is available.

Qualifications

• Bachelor’s Degree in Business, Analytics, Marketing, Communications, Advertising; OR equivalent professional work experience.
• 3+ years of experience in commerce across paid media, trade strategy, retail, consulting, and/or analytics.
• Ability to execute effective media plans that achieve business objectives.
• Experience across the Microsoft Office Suite, including Excel, PowerPoint, and Outlook.
• Strong communication and presentation skills.
• Deep understanding of retail commercial elements such as profit margin, inventory levels, forecasting, and demand planning to inform media decisions.
• Experience with retail bid management platforms, such as Pacvue or Skai.
• Experience in campaign management and optimization across multiple retail platforms (Amazon, Instacart, Walmart, Target, Kroger, Criteo, Google, Meta, etc.).

Responsibilities

• Contribute to upleveling account management and improve how we serve WPP Media Commerce clients across agencies.
• Support agency teams (investment, search, social, programmatic, data, and analytics) to deliver comprehensive solutions that accomplish client’s business objectives.
• Support the integration between commerce and brand media to develop end‑to‑end media plans for clients.
• Manage relationships to ensure delivery of first‑to‑market media solutions.
• Stay up to date on the latest trends and best practices in retail media. Develop and cascade POVs on changing industry dynamics.
• Engage with internal and external leaders across WPP agencies, technology providers, and retailers to develop go‑to‑market solutions.
• Assist in developing commerce and retail media content for the organization, including educational trainings, POVs, and frameworks.
• Lead the adoption of GroupM Commerce for new business and existing accounts.

Education

Bachelor’s Degree in Business, Analytics, Marketing, Communications, Advertising; OR equivalent professional work experience

Tools

Pacvue

Skai

MS Office (Excel, PowerPoint, Outlook)

Job description

WPP Media seeks a Manager, Global Commerce Strategy to understand commerce platforms, retail media networks, and adtech partners, delivering simplified POVs. You will identify opportunities across channels for multiple client accounts and collaborate with retail partners and cross‑functional teams.

The role requires an entrepreneurial, action‑oriented mindset, strong communication, and experience in commerce media. Hybrid work with office days is available.