Global Brand Strategy Leader for Streaming Growth

Socket.dev; Culver City (CA); On-site; USD 180,000 - 240,000; Full time

Job summary

Apple TV is seeking a leader for Global Brand Marketing Strategy, reporting into the Global Apple TV Marketing Strategy Director. The ideal candidate will drive growth in a subscription-based model, elevating brand campaigns that resonate globally while aligning with business metrics for subscriber acquisition and retention.

This leader will work cross-functionally with Product, Marketing, PR, Content, and in-market teams to bring the brand to life across paid and organic channels, ensuring our

Qualifications

• 10+ years of experience driving strategic campaigns for brands in streaming/entertainment.
• Minimum 5 years of people management experience.
• Experience with subscription business lifecycle metrics and measurement.
• International experience or experience working with international teams.

Skills

Brand strategy

Team leadership

Subscription metrics

International collaboration

Job description

Apple TV is seeking a leader for Global Brand Marketing Strategy, reporting into the Global Apple TV Marketing Strategy Director. The ideal candidate will drive growth in a subscription-based model, elevating brand campaigns that resonate globally while aligning with business metrics for subscriber acquisition and retention.

This leader will work cross-functionally with Product, Marketing, PR, Content, and in-market teams to bring the brand to life across paid and organic channels, ensuring our