Global Brand Marketing Lead, Last Mile & DSP Campaigns

Amazon; Austin (TX); On-site; USD 118,000 - 160,000; Full time

Benefits offered by this job

Health insurance

RSU program

401(k) matching

Parental leave

Job summary

Amazon is seeking a Senior WW Brand Marketing Manager to lead marketing and campaigns for our Last Mile delivery network, aiming to sustain positive brand perception across partners, stakeholders, and customers.

Ideal candidate will develop disruptive 360-degree plans, establish brand strategies, and drive awareness and trust with the DSP program, collaborating across teams to execute measurable campaigns.

Qualifications

• 8+ years of professional non‑internship marketing experience.
• Experience building, executing and scaling cross‑functional marketing programs.
• Experience in marketing or marketing research.
• Experience using data and metrics to drive improvements.

Responsibilities

• Develop authentic and creative marketing plans and campaigns to solve business needs and engage the partner and delivery community.
• Introduce bold experimentation in storytelling and communications to educate internal and external audiences.
• Conduct interviews, including focus groups, injecting customer data into channel and content strategies.
• Establish a north star vision and roadmap for the DSP brand.
• Partner with agencies and internal teams to develop compelling content.
• Identify emerging topics and develop proactive plans with stakeholders.
• Identify key moments to build campaigns around customer journeys delivering for Amazon.
• Monitor and measure the effectiveness of marketing and campaigns and report to leaders.

Skills

Marketing experience

Cross-functional programs

Marketing research

Data-driven decisions

Job description

Amazon is seeking a Senior WW Brand Marketing Manager to lead marketing and campaigns for our Last Mile delivery network, aiming to sustain positive brand perception across partners, stakeholders, and customers.

Ideal candidate will develop disruptive 360-degree plans, establish brand strategies, and drive awareness and trust with the DSP program, collaborating across teams to execute measurable campaigns.