Global Brand Lead

About Ipsen:; Cambridge (MA); On-site; USD 180,000 - 240,000; Full time

Job summary

Ipsen seeks a Global Brand Lead to shape and deliver the integrated global brand strategy for a specified asset, coordinating launch readiness and lifecycle growth across regions.

You will lead cross-functional teams across Commercial, Medical, Market Access, Regulatory, and more, translating objectives into clear priorities and measurable outcomes to boost patient impact and business performance.

Qualifications

• Relevant pharmaceutical/biopharma experience.
• US market launch track record.
• Experience in migraine or neuroscience is a strong plus.
• Demonstrated ability to lead cross-functional and cross-cultural teams.
• Fluent English is required.

Responsibilities

• Develop and execute the integrated global brand strategy to maximize asset value and patient impact.
• Lead global launch planning and readiness activities to ensure successful commercialization in priority markets.
• Drive lifecycle management strategies that accelerate growth, expand opportunities, and sustain brand performance.
• Lead and influence a global matrix team across Commercial, Medical, Market Access, Regulatory, Finance, Supply Chain, and other functions.
• Leverage customer, patient, competitor, and market insights to inform strategic choices and monitor performance.

Skills

Brand strategy

Cross-functional leadership

Launch planning

Lifecycle management

Market insights

US market experience

Education

Degree in life sciences or business

Job description

The Global Brand Lead is a senior commercial and enterprise leader responsible for shaping and delivering the global brand strategy for an assigned asset or portfolio. The role leads the integrated brand planning process, translates asset strategy into clear commercial priorities, and mobilizes cross-functional global, regional, and local teams to drive launch readiness, lifecycle growth, and long-term brand value.This role is especially critical where strong global-local alignment, disciplined launch execution, and deep understanding of the US market are required. The Global Brand Lead will bring strategic marketing expertise, strong scientific and commercial acumen, and the ability to lead through influence across Medical, Market Access, Regulatory, Insights, Finance, Supply, Legal, Compliance, Digital / Customer Experience, and priority affiliate teams.The ideal candidate is a strategic, externally oriented, and execution-focused leader who can create clarity in ambiguity, build alignment across a complex matrix, and deliver high-impact brand plans that advance patient outcomes and business performance.WHAT - Main Responsibilities & Technical CompetenciesBrand Strategy & Portfolio LeadershipDevelop and execute the integrated global brand strategy to maximize long-term asset value and patient impact.Translate portfolio and asset objectives into clear commercial priorities, strategic initiatives, and measurable business outcomes.Launch & Growth ExecutionLead global launch planning and readiness activities to ensure successful commercialization in priority markets.Drive lifecycle management strategies that accelerate growth, expand market opportunities, and sustain brand performance.Cross-Functional LeadershipLead and influence a global matrix team across Commercial, Medical, Market Access, Regulatory, Finance, Supply Chain, and other key functions.Build alignment across global and local stakeholders to ensure effective decision-making and execution.Customer & Market InsightLeverage customer, patient, competitor, and market insights to identify opportunities, mitigate risks, and inform strategic choices.Ensure strategies are grounded in evolving market dynamics and stakeholder needs.Performance & GovernanceDefine performance metrics, monitor results, and drive course corrections to achieve business objectives.Ensure all activities are executed in compliance with company policies and applicable regulations.HOW - Knowledge & ExperienceEducation : Degree in life sciences or business; advanced degree preferred.Experience :Relevant experience in the pharmaceutical/biopharmaceutical industry.Proven track record of leading successful product launches , ideally in the US market .Experience in migraine or neuroscience is a strong plus.Demonstrated ability to lead cross-functional and cross-cultural teams.Languages : Fluent English required.We are committed to creating a workplace where everyone feels heard, valued, and supported; where we embrace “The Real Us”. The value we place on different perspectives and experiences drives our commitment to inclusion and equal opportunities. When we include diverse ways of thinking, we make more thoughtful decisions and discover more innovative solutions. Together we strive to better understand the communities we serve. This means we also want to help you perform at your best when applying for a role with us. If you require any adjustments or support during the application process, please let the recruitment team know. This information will be handled with care and will not affect the outcome of your application. Ipsen is an equal opportunity employer that strictly prohibits unlawful discrimination. We recruit, employ, train, compensate, and promote without regard to an individual’s race, color, religion, gender, sexual orientation, gender identity/expression, national origin/ancestry, age, mental/physical disability, medical condition, marital status, veteran status, or any other characteristic protected by law.