Global Brand Architect & Communications Leader

Filtration Group; Fairburn (GA); On-site; USD 140,000 - 210,000; Full time

Job summary

Porex, part of Filtration Group, seeks a Director of Brand Strategy & Communications to lead global messaging and customer experience. You will translate complex materials science capabilities into compelling business value and drive brand governance across the decentralized organization.

Working with Strategic Marketing, Sales, Engineering, and Executive Leadership, you will shape brand strategy, storytelling, and content while ensuring consistent experiences at trade shows, webinars, and

Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, or related field; MBA or technical background is a plus.
• 7-10+ years experiences in B2B content or brand marketing, ideally in manufacturing, materials science, life sciences, or healthcare.
• Demonstrated success leading corporate brand strategy within technical manufacturing or engineered products.

Responsibilities

• Develop and evolve the global Porex brand strategy, positioning, messaging architecture, and value proposition.
• Establish brand governance standards that ensure consistency across all customer-facing communications and experiences.
• Lead the continued evolution of the Porex brand while preserving its unique value proposition and entrepreneurial culture.
• Translate complex technical capabilities into compelling customer-centric stories for market positioning.
• Own the strategy and execution of customer-facing brand experiences, including global trade shows and webinars.
• Develop the enterprise content strategy supporting education, enablement, demand generation, and awareness.

Skills

Brand strategy

Communications

Thought leadership

Content strategy

Stakeholder influence

Executive communication

Education

Bachelor's degree in Marketing

MBA

Materials science/engineering background

Job description

Porex, part of Filtration Group, seeks a Director of Brand Strategy & Communications to lead global messaging and customer experience. You will translate complex materials science capabilities into compelling business value and drive brand governance across the decentralized organization.

Working with Strategic Marketing, Sales, Engineering, and Executive Leadership, you will shape brand strategy, storytelling, and content while ensuring consistent experiences at trade shows, webinars, and