General Manager - Swim School

Yeb Payroll Llc; Sterling (VA); On-site; USD 60,000 - 70,000; Full time

Benefits offered by this job

Paid Training

Flexible Hours

Free Swim Lessons for immediate family

Health Insurance

Paid-Time Off

401k

Job summary

Yeb Payroll Llc is seeking a General Manager to lead a four-wall swim school operation, supervise a diverse team, and drive enrollment and profitability while ensuring a safe, clean, world-class customer experience.

Responsibilities include scheduling, risk management, facilities upkeep, safety, and financial reporting, with a focus on community engagement and on-site leadership. Full-time hours and on-site work location.

Qualifications

• 2-5 years of management experience leading large teams (30+ employees).
• High school diploma required; bachelor's degree preferred.
• Strong written and verbal communication.
• Ability to multi-task and take initiative.
• CPR, First Aid, and AED certifications required within 30 days.
• Lifeguard and Certified Pool Operator certifications preferred.
• Aquatics management or swim instruction experience a plus.

Responsibilities

• Class Scheduling and staffing to meet demands.
• Risk management and compliance with safety and employment laws.
• Facilities maintenance and brand standards (interior, exterior, pool, pump room).
• Safety culture and quality assurance for team, students, and parents.
• Budgeting, cost control, and revenue/profitability reporting.
• Labor management and optimizing staffing for class mix.
• Community engagement and local marketing initiatives.
• Hosted location relationships and partner compliance.

Skills

People management

Communication

Multi-tasking

Problem solving

Physical stamina

CPR/First Aid/AED

Education

High school diploma

Bachelor's degree preferred

Job description

Salary Range: $60,000.00 To $70,000.00 Annually

Are you passionate about making a positive impact on children's lives? As General Manager, you will lead a diverse team, manage 4-wall swim school operations, and increase sales through enrollment while ensuring profitability. In this role, you will oversee our expanding aquatics programs, ensure a safe and clean environment, deliver a world-class customer experience, and engage the local community effectively.

Paid Training

Flexible Hours

Free Swim Lessons for immediate family of employees

Health Insurance

Paid-Time Off

401k

Responsibilities

Operations Management

• Class Scheduling: Effectively manage scheduling and staffing levels to meet business demands and class mix.
• Risk Management and Compliance: Ensure all operations comply with local, state, and federal regulations, including safety standards, health codes, and employment law.
• Facilities: Ensure ongoing maintenance, cleanliness, and brand standards, including the interior, exterior, pool, and pump room are maintained.
• Safety: Promote a safety culture for our team, students, and parents by consistently executing the quality assurance and brand standards and responding accordingly.
• Reporting: Leverage financial data and reporting to build and execute strategies to deliver the expected outcomes with revenue and profitability.
• Labor Management: Effective use of labor to maximize utilization and class mix.
• Budget Management: Monitor expenses while balancing the brand standards and financial outcomes.
• Cost Control: Implement cost-saving measures without compromising the quality of the services or the brand.

Employee Management

• Hiring & Staffing: Manage recruitment, post jobs, interview, and oversee onboarding to integrate new employees while also effectively planning succession.
• Training & Development: Provide initial training for new staff and ongoing education and development for all team members to enhance skills and stay current with standards.
• Retention-Focused: Cultivate a positive, inclusive workplace culture that encourages staff retention through team building, recognition, and growth opportunities.
• Culture of Performance: Provide employees with ongoing coaching, feedback, and support to foster continuous improvement and professional growth.

Customer Experience

• Customer Satisfaction: Deliver a world-class customer experience, leveraging Net Promoter Score (NPS) to measure effectiveness and adjust where needed.
• Customer Retention: Ensure consistent execution of processes to drive customer engagement and retention.
• Customer Follow-Up: Manage all customer requests effectively and promptly, as well as feedback from social platforms.
• Customer Reviews: Actively obtain customer feedback and reviews on platforms like Google, Yelp, and local landing pages to boost enrollment and SEO engagement.

Marketing & Community Engagement

• Local Marketing: Develop and implement a local marketing strategy to promote the school’s programs and ensure continuous growth and community involvement.
• Social Media Management: Create and manage social media posts on relevant platforms to encourage customer interaction, engagement, and enrollment.
• Competitive Awareness: Maintain a competitive advantage in the community through competitive analysis, pricing research, and staying informed about new openings.
• Community Relations: Build and maintain relationships with local businesses to enhance community visibility and create cross-promotional opportunities.

Hosted Location Management (Non-Dedicated Facilities)

• A non-dedicated facility is where swim lessons are held at a fitness center or hotel pool.
• Relationships: Cultivate a collaborative relationship with the hosted partner to ensure ease of operations.
• Compliance: Ensure the execution of the master agreement with the hosted partner.

Job Type

• Full-time
• Pay: Based on experience, location and volume impacts
• Weekdays, Weeknights and Weekends required
• 40+ hours a week (typically 40 hours a week; seasonality can impact this)
• Reports to The Director of Operations
• Work Location: On-site

Requirements

• 2-5 years of management experience leading large teams. (30+ employees)
• High school diploma or equivalent required; a bachelor's degree in recreation, sports management, business administration, or a related field is preferred.
• Strong written and verbal communication skills.
• Ability to multi-task in a fast-paced environment while being agile and taking initiative.
• Strong critical thinking skills and proactive approach to problem-solving.
• Must be able to lift 30 lbs. and be on your feet for long periods.
• CPR, First Aid, and AED certifications are required within 30 days of hire. (training available)
• Lifeguard and Certified Pool Operator certifications preferred.
• Aquatics management or swim instruction experience is a plus.