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Filta Bay Area is seeking a General Manager to drive the next growth phase and develop the organization. The GM will oversee Operations, Sales, and Administration and partner with the owner on strategy and major business decisions.
You will build the management infrastructure, set KPIs, and ensure scalable processes while maintaining strong ownership, judgment, and learning ability to turn unclear problems into action.
Filta Bay Area is a growing commercial kitchen services business serving customers across the northern San Francisco Bay Area. We provide recurring and project-based services that help commercial kitchens operate more safely, efficiently, and sustainably, working with customers ranging from restaurants and schools to hospitals, corporate campuses, and large institutions. Today, the business generates approximately $2 million in annual revenue and has a team spanning field operations, sales, and administration. We are part of the broader Filta franchise network while operating as an independently owned local business.
We are looking for a General Manager to lead the business through its next stage of growth and organizational development.
The GM will be responsible for the overall performance of the business and for building the people, systems, and management discipline required for the company to operate and grow without depending on the owner for day-to-day direction.
We are not looking for someone who already has every answer or has spent their entire career in our industry. We are looking for someone with strong business judgment, high ownership, exceptional learning ability, and the ability to turn unclear problems into action.
The GM will lead across Operations, Sales, and Administration while working closely with the owner on overall strategy and major business decisions.
You create clarity from ambiguity. Important problems rarely arrive neatly defined. You can take a vague problem or desired outcome, determine what actually needs to be solved, find the information and people you need, make reasonable assumptions, and carry the issue forward without waiting for someone else to give you a roadmap.
You take ownership. When something important falls into a gray area, your instinct is to figure out how to move it forward. You distinguish between what truly requires escalation and what you can resolve yourself.
You learn fast. You don't need to already know everything. You get smart on unfamiliar subjects quickly, seek out information independently, ask good questions, and update your thinking as you learn.
You think in systems. You don't want to solve the same problem repeatedly. You look underneath individual incidents for problems in process, incentives, information, capability, or accountability.
You adapt. Technology, AI, customer expectations, and ways of working are changing quickly. You actively explore what's changing, distinguish useful developments from hype, experiment thoughtfully, and help the organization adopt better ways of working.
You exercise judgment and act. You are comfortable making decisions without perfect information. You know when more analysis is valuable and when it's time to make a reasonable decision, act, learn, and adjust.
You lead directly. You support and develop people while maintaining high standards. You're comfortable challenging assumptions, giving candid feedback, and having difficult conversations when necessary.
There is no single career path required for this role.
Relevant backgrounds could include general management, operations leadership, business operations, business-unit leadership, entrepreneurship, or other roles involving meaningful responsibility for people and business outcomes.
We’re particularly interested in candidates who have demonstrated:
Increasing responsibility and scope over time
Meaningful ownership of business outcomes
Leadership of people and teams
Strong analytical and business judgment
Experience building or improving systems, rather than only operating within established ones
The ability to identify and implement technology, including AI and automation, to improve efficiency, decision-making, and business performance
The ability to work effectively in an entrepreneurial environment
Experience in a service business or operationally complex environment is helpful but not required.
Direct P&L experience is preferred but not required for an exceptional candidate.
Industry experience is not required.
Over the first 12–18 months:
The business performs against clear financial, operational, customer, and growth goals.
Managers clearly understand what they own and are accountable for results.
Important problems move forward without routinely waiting for owner direction.
Recurring problems increasingly lead to systemic improvements rather than repeated firefighting.
The company has useful KPIs, budgets, forecasts, and management rhythms.
Operations and Sales work effectively together.
The management team becomes stronger and increasingly self-sufficient.
The company continuously adopts better tools and ways of working where they create meaningful value.
The owner is increasingly focused on strategy and major decisions rather than day-to-day management.
Base Salary: $105,000–$125,000, depending on experience and demonstrated capabilities
Target Performance Bonus: 20%+ of base salary, with additional upside for exceptional performance
Target Total Cash Compensation: Approximately $126,000–$150,000+
The performance bonus will be tied to overall business performance and key leadership objectives.
This role offers significant opportunity for growth in both responsibility and compensation as the GM demonstrates the ability to independently lead and grow the business.
Paid vacation and sick leave
Health insurance, dental and vision
401(k) with company matching