Front Desk Associate - Williamsburg

CorePower Yoga, LLC; Williamsburg (VA); On-site; USD 23,000 - 29,000; Full time

Benefits offered by this job

Free All Access Membership

30% off retail

Employee trainings discounts

EAP

1.5x Holiday Pay

Plus One membership

Retail Discounts

Continued Education

Assistance Program

Job summary

CorePower Yoga is seeking a Front Desk Associate to deliver a welcoming studio experience, support teachers and students, and maintain a clean, consistent environment. You will drive retail and rental revenue, assist with purchases, and ensure smooth check-in across classes and studio traffic levels.

This role emphasizes customer service, retail support, and adherence to brand standards for care and service to students and team members.

Qualifications

• Passion for wellness, fitness, or yoga.
• Warm, welcoming, high-energy demeanor.
• Customer focused and community oriented.
• Reliable, responsible, and consistent.
• Strong communication and relationship-building skills.
• Ability to run the POS system accurately.

Responsibilities

• Deliver a best-in-class welcome, manage class waitlists, and assist with purchases.
• Support studio retail with sizing, product recommendations, and purchases.
• Maintain tidy, clean, and stocked studios, including lockers.
• Open and close procedures; reconcile POS and secure the studio.

Skills

Passion for wellness

Warm and welcoming

Customer focused

Reliable and consistent

Strong communication

POS accuracy

Tools

POS system

Job description

OUR PEOPLE POWER OUR PURPOSE

The CorePower team is the heartbeat of the company. We prioritize our people first, and we are invested the employee experience so that together we can create an experience powerful enough to transform lives, including our own. We believe in the power of human connection, community, and going beyond the transactional to make a positive difference in people’s lives. Join our team and discover what happens when you ignite your intention to make a difference.

HOW WE SHOW UP

We are fiercely committed to our core values of empowering everyone, practicing gratitude, building community, growingforwardand laughing together. These core values align us in service of CorePower’s higher purpose – to power love from the inside out. They are our guiding principles; internal agreements we make as a CorePower team about how we interact with each other and our students. Living our core values means they guide all our activities, define our workplace culture, and ensure there are no missed opportunities to fulfill our higher purpose. We embrace our differences and foster an inclusive space where everyone can reach their full potential. We uplift,inspireand guide one another. We make time to share the power of yoga together, celebrate milestones and find joy in the present moment.

THE ROLE OF FRONT DESK ASSOCIATE

As a Front Desk Associate, you will ensure an exceptional studio experience by delivering premium customer service, supporting teachers and students, and keeping a clean, consistent, and welcoming studio environment. This role is central to elevating student experience, driving retail and rental revenue, and ensuring operational consistency across all classes and studio traffic levels.

WHY THIS ROLE MATTERS

This role strengthens the CorePower in‑studio experience by creating consistency, increasing operational reliability, and elevating how we serve our students to drive student satisfaction, retention, and sales. The role ensures the front of studio experience reflects CPY’s brand standards of care and service for our students and team members.

ESSENTIAL JOB DUTIES

1. Front Desk & Student Experience Deliver a best‑in‑class welcome for new and returning students, including studio etiquette, class formats, intensity levels, and membership benefits. Build authentic, warm relationships with students and teachers. Help students with purchases, including retail, mat/towel rentals, water, and yoga products; upsell thoughtfully when appropriate. Proactively manage class waitlists and ensure smooth check in flow. Support communication of studio updates, promotions, and facility issues to teachers and the Studio Experience Team (SET). Accurately reconcile rosters by verifying charges, supporting student needs or concerns, and completing roster close‑out processes.
2. Studio Retail Support Support retail sales by helping students with sizing, product recommendations, and purchase decisions. Maintain merchandise presentation to brand standards, including handling markdowns and placing new products on the floor.
3. Studio Maintenance & Cleanliness Maintain practice rooms: tidy spaces, reset props, clean mirrors, and ensure overall readiness. Keep locker rooms clean, sanitized, and fully stocked. Uphold brand standards for cleanliness and facility upkeep to enhance the student environment.
4. Opening & Closing Duties Serve as the studio key holder responsible for daily opening and closing procedures. Prepare the studio for the first class of the day: unlock the studio, set up lights and audio, and ensure the space is tidy, fresh, and welcoming. Perform closing procedures after final classes: secure the studio, reconcile POS, tidy rooms, and restock as needed.

SKILLS & QUALIFICATIONS

• Qualities Passion for wellness, fitness, or yoga
• Warm, welcoming, high‑energy demeanor
• Customer focused and community oriented
• Reliable, responsible, and consistent
• Strong communication and relationship building skills
• Demonstrate confidence and accuracy in running the point‑of‑sale (POS) system to support seamless student transactions.

Preferred Experience SET experience at CorePower as this role includes supporting studio cleanliness

Preferred Experience Hospitality background (fitness studios, salons, coffee shops, hotels)

Preferred Experience Retail sales experience

Performance Measures(KPIs)

• This role influences key studio outcomes, including: Retail, rental, and water sales performance
• Mystery Shop experience scores
• Cleanliness and facilities
• Student experience and community engagement
• Hiring/retention performance for the role, including tenure and consistency of execution

Schedule & Hours

Part‑time; hours vary by studio schedule

Requires early morning, evening, weekend, and/or holiday availability depending on studio needs

Role may include approximately 20 hours per week as modeled in test forecasting

COMPENSATION

Market competitive hourly rate aligned with boutique fitness industry benchmarks and local wage standards: $18.50 per hour

THE PERKS

• Free All Access Membership for you to use anytime in studio or online
• 30% off retail, with access to 50% off during employee LOVE sales throughout the year
• CPY teacher trainings (200 Hour Yoga Teacher Certification + 50 Hour Yoga Sculpt/CorePower Strength X Teacher Certifications) discounts
• Employee Assistance Program
• Free All Access Membership - use anytime, in studio or online
• Free All Access Membership for a Plus One - bring someone along!
• Retail Discounts
• Continued Education Offerings
• Access to Employee Assistance Program (EAP)
• 1.5x Holiday Pay: Earn time‑and‑a‑half pay for hours worked on New Year’s Day, Thanksgiving Day, and Christmas Day.

WHO WE ARE

At CorePower Yoga, we live our power by showing the world the incredible life-changing things that happen when you root an intensely physical workout in the mindfulness of yoga. This is our promise. We are the nation’s largest yoga studio brand with over 200 locations across the country, digital livestream and on‑demand classes, and thousands of passionate yoga teachers sharing the transformative power of our practice. As a team, we love seeing the magic that happens in a CorePower Yoga class when physical meets mindful and strive to create a work environment that mirrors the balance, empowerment and community experienced in our yoga studios.

This job description is not necessarily an exhaustive list of all responsibilities, skills, duties, requirements, efforts, or working conditions associated with the job. While this is intended to be an accurate reflection of the current job, we reserve the right to revise the job or to require that other or different tasks be performed. CorePower Yoga is an equal opportunity employer of all qualified individuals, including minorities, BIPOC, LGBTQ+, veterans & individuals with disabilities. CorePower Yoga provides reasonable accommodation and/or modification to disabled individuals to assist in the application process. Any individual requiring accommodation/modification to complete this application should contact Human Resources at help.corepoweryoga.com.

At CorePower Yoga, we live our power by showing the world the incredible life-changing things that happen when you root an intensely physical workout in the mindfulness of yoga. This is our promise. We are the nation’s largest yoga studio brand with over 200 locations across the country, digital livestream and on‑demand classes, and thousands of passionate yoga teachers sharing the transformative power of our practice. As a team, we love seeing the magic that happens in a CorePower Yoga class when physical meets mindful and strive to create a work environment that mirrors the balance, empowerment and community experienced in our yoga studios.