Firmware Engineering Manager, Lyft Urban Solutions

Engg; San Francisco (CA); On-site; USD 190,000 - 240,000; Full time

Benefits offered by this job

Medical, dental, vision

Parental leave (18 weeks)

Commuter benefits

Lyft credits

Lyft Pink

Job summary

Lyft Urban Solutions is seeking a Firmware Engineering Manager to lead a team of firmware engineers building embedded software for e-bikes, scooters, batteries, and charging infrastructure. You will define technical direction and own OTA updates across a global fleet.

Qualified candidates have 8+ years in C/C++ for embedded systems, 2+ years in people leadership, experience with RTOS (FreeRTOS/ThreadX), ARM Cortex‑M, and familiarity with safety standards and regulatory processes.

Qualifications

• 8+ years of C/C++ embedded development experience.
• 2+ years in direct firmware/embedded team leadership.
• Experience with embedded RTOS and low-level OS concepts.
• ARM Cortex-M experience, debugging and electrical bring-up.
• Experience with OTA update systems and remote diagnostics.
• Familiarity with safety/regulatory standards for hardware.
• Strong cross-functional collaboration and communication.

Responsibilities

• Lead, mentor, and grow a team of firmware engineers across products.
• Set technical direction and architecture for core firmware systems.
• Own OTA update rollout and fleet diagnostics for distributed hardware.
• Partner with hardware, software, product, data science, manufacturing, and operations.
• Own team planning, roadmaps, staffing, and performance management.
• Drive reliability, safety, and operator experience in fielded fleets.
• Represent firmware in regulatory and safety certification efforts.
• Maintain CI/CD pipelines and hardware-in-the-loop testing standards.

Skills

Embedded C/C++

Leadership

OTA updates

RTOS knowledge

ARM Cortex-M

CI/CD

HIL testing

Cross-functional

Communication

Education

Bachelor's degree in CS/EE

Tools

CI/CD tooling

HIL hardware

Debug probes

Job description

At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive. Lyft Urban Solutions powers the bike-sharing and scooter-sharing systems that move millions of people in over 60 cities worldwide. We built North America's first automated bike-share system and continue to lead the micromobility revolution. Our systems operate globally - from Citi Bike in New York to BIXI in Montreal, Divvy in Chicago, Capital Bikeshare in DC, and iconic systems in Austin, Barcelona, Bogota, Boston, Buenos Aires, Columbus, Detroit, Dubai, London, Madrid, Mexico City, Monaco, Pittsburgh, Portland, Rio de Janeiro, San Francisco, Toronto, and beyond. We're not just technology providers - we operate these systems, building the software, hardware, and operations that make urban micromobility work at scale. Ready to shape how millions of people move through their cities every day? The Lyft Urban Solutions (LUS) Firmware Engineering Manager role is central to the development and delivery of Lyft's micromobility hardware offerings, including e-bikes, scooters, batteries, charging stations, and more! We are looking for a Firmware Engineering Manager who combines deep technical expertise in embedded systems with strong people leadership to grow and guide a team of firmware engineers.

Responsibilities:

• Lead, mentor, and grow a team of firmware engineers building embedded software across Lyft's micromobility product line — e-bikes, scooters, batteries, docks, and charging infrastructure
• Set technical direction and architecture for core firmware systems — IoT, powertrain, battery management, and docking/charging infrastructure — including safety-critical fault handling
• Own the OTA update and fleet operations strategy: secure, staged rollout pipelines, remote diagnostics, and field recovery mechanisms that reduce on-site service visits and fleet downtime across a globally distributed fleet
• Partner with cross-functional stakeholders — hardware, software, product, data science, manufacturing, operations, and compliance teams — to prototype, develop, and ship the next generation of world-class mobility products
• Own team planning: roadmapping, sprint/release planning, staffing, hiring, and performance management, translating ambiguous product needs into clear, actionable schedules and deliverables
• Drive continuous improvement of existing fielded products, prioritizing reliability, safety, and rider/operator experience
• Represent the firmware team in regulatory and safety certification efforts (e.g., UL 2849/2271, EN 18031, and RED/CRA), ensuring firmware practices meet applicable standards
• Build and maintain engineering rigor: CI/CD pipelines, automated Hardware-in-the-Loop (HIL) testing, code review standards, and on-call/incident response processes for fielded fleets
• Communicate technical risk, tradeoffs, and progress clearly to both engineering peers and non-technical stakeholders and leadership
• Support career development of direct reports and contribute to broader engineering org initiatives (technical ladders, succession planning, cross-team standards)

Experience:

• Bachelor's degree in Computer Science, Electrical Engineering, or related field
• 8+ years developing in C/C++ for embedded systems, including 2+ years directly managing or formally leading firmware/embedded engineers
• Proven experience translating product and business needs into team roadmaps, staffing plans, and actionable schedules
• Deep understanding of embedded real-time operating systems (FreeRTOS, ThreadX, etc.) and low-level OS concepts (memory management, scheduling, threads, interrupts)
• Hands-on background with ARM Cortex-M processors, electrical bring-up, and embedded debugging (debug probes, signal analyzers, oscilloscopes, power analyzers)
• Working knowledge of IoT, motor control, battery management systems (BMS), and CAN bus protocols in the context of electric vehicles or similar hardware products
• Experience with OTA update systems and remote fleet diagnostics for distributed hardware deployments
• Familiarity with modern firmware development practices — CI/CD pipelines, automated HIL test infrastructure — and openness to modern systems languages (e.g., Rust) alongside C/C++
• Familiarity with functional safety and regulatory frameworks relevant to connected hardware (e.g., ISO 26262, MISRA C, EN 18031, UL standards)
• Strong track record of cross-functional collaboration with hardware, software, product, data science, manufacturing, operations, and compliance teams on NPI and sustaining engineering programs
• Excellent communication skills, with the ability to articulate technical strategy and risk to both technical and non-technical audiences
• Demonstrated ability to build inclusive, high-performing engineering teams and develop engineers' careers

Benefits:

• Great medical, dental, and vision insurance options with additional programs available when enrolled
• Mental health benefits
• Family building benefits
• Child care and pet benefits
• 401(k) plan with company match to help save for your future
• In addition to 12 observed holidays, salaried team members have discretionary paid time off, hourly team members have 15 days paid time off
• 18 weeks of paid parental leave.
• Biological, adoptive, and foster parents are all eligible
• Subsidized commuter benefits
• Monthly Lyft credits and complimentary Lyft Pink