Financial Analyst, Product FP&A

The Trade Desk, Inc.; New York (NY); On-site; USD 64,000 - 118,000; Full time

Benefits offered by this job

Healthcare benefits

401k with company match

Paid time off & holidays

Stock purchase plan

Job summary

The Trade Desk is seeking an analytical FP&A Analyst to own take rate and revenue analytics, building models that explain how our platform generates revenue across products and client segments.

You will develop insights into pricing, volume, and auction dynamics, supporting the monthly close with revenue analysis and executive briefings.

Qualifications

• 2+ years in FP&A or related analytical finance role.
• Strong financial modeling skills and ability to explain assumptions.
• Ability to translate complex product mechanics into quantitative models.
• Proficiency in Excel; experience with SQL or BI tools.
• Experience using AI tools (e.g., Claude) to accelerate analysis.
• Excellent written and verbal communication.
• Bachelor's degree in Finance, Economics, Mathematics, or related field.

Responsibilities

• Own take rate and revenue modeling: build, maintain, and continuously improve financial models that capture how our platform generates revenue across products and client segments.
• Develop a deep understanding of product mechanics — how pricing, volume, auction dynamics, and platform features drive take rate — and incorporate that knowledge into forecasts.
• Perform variance analysis on actuals vs. plan/forecast; clearly communicate drivers of outperformance or shortfall to finance and business partners.
• Support the monthly close process by producing revenue reports, commentary, and trend analysis for senior leadership.
• Build financial models for new products, pricing initiatives, and partnerships, including scenario analysis and sensitivity tables.
• Contribute to exec-ready materials including quarterly business reviews, board decks, and investor-facing content.
• Partner with product, data science, and business intelligence teams to ensure financial models are grounded in accurate, up-to-date data.
• Take on ad hoc special projects — from competitive benchmarking to pricing strategy support to M&A due diligence — as the business evolves.

Skills

FP&A experience

Financial modeling

Product economics understanding

Excel proficiency

SQL/BI tools

AI tools (Claude)

Executive communication

Education

Bachelor's degree in Finance/Economics/Mathematics

Tools

SQL

Tableau

Looker

Job description

The Trade Desk is a global technology company and the world’s leading independent platform for digital advertising, with over 3,000 employees across more than 30 offices. Our technology helps advertisers reach the right audiences across the open internet — from streaming TV and podcasts to mobile apps, news, and more.

Advertising powers the content people love. By making it more transparent, effective, and responsible, we help support trusted journalism, quality entertainment, and creators worldwide. The world’s brands and agencies rely on us to reach their customers and grow their businesses responsibly.

The scale of our platform brings unique technical challenges — from processing massive datasets in real time to building systems that operate reliably on a global scale. When you work here, your impact is worldwide. We welcome diverse perspectives, encourage curiosity, and build teams that learn from one another. If you’re driven to solve meaningful challenges, we’d love to meet you.

What we do:

We are looking for an analytical, intellectually curious FP&A Analyst to join our Revenue & Product Finance team. This role sits at the intersection of financial modeling, product economics, and strategic insight. You will own take rate and revenue analytics, build models that explain how our products generate revenue, and support high-visibility exec-facing deliverables. You will be expected to build an extensive knowledge base on how the product works — understanding the levers that drive revenue — and translate that into rigorous forecasts and business narratives.

What you'll do:

• Own take rate and revenue modeling: build, maintain, and continuously improve financial models that capture how our platform generates revenue across products and client segments.
• Develop a deep understanding of product mechanics — how pricing, volume, auction dynamics, and platform features drive take rate — and incorporate that knowledge into forecasts.
• Perform variance analysis on actuals vs. plan/forecast; clearly communicate drivers of outperformance or shortfall to finance and business partners.
• Support the monthly close process by producing revenue reports, commentary, and trend analysis for senior leadership.
• Build financial models for new products, pricing initiatives, and partnerships, including scenario analysis and sensitivity tables.
• Contribute to exec-ready materials including quarterly business reviews, board decks, and investor-facing content.
• Partner with product, data science, and business intelligence teams to ensure financial models are grounded in accurate, up-to-date data.
• Take on ad hoc special projects — from competitive benchmarking to pricing strategy support to M&A due diligence — as the business evolves.

Who you are:

• 2+ years of experience in FP&A, investment banking, consulting, or a related analytical finance role.
• Strong financial modeling skills — you build clean, well-structured models from scratch and can explain every assumption.
• Demonstrated ability to understand complex product or business mechanics and translate them into quantitative models.
• Proficiency in Excel; experience with SQL or BI tools (Tableau, Looker, etc.) a strong plus.
• Proficiency leveraging AI tools like Claude to accelerate financial analysis, modeling, and reporting workflows.
• Excellent written and verbal communication — you can distill complex analysis into a clear executive narrative.
• High intellectual curiosity: you ask why, dig into data, and aren't satisfied with surface-level answers.
• Bachelor's degree in Finance, Economics, Mathematics, or a related quantitative field.

Nice to Have:

• Experience in adtech, programmatic advertising, or marketplace/platform businesses.
• Familiarity with take rate economics, net/gross revenue distinctions, or auction-based pricing models.
• Experience with Python or other scripting tools for financial analysis.

The Trade Desk does not accept unsolicited resumes from search firm recruiters. Fees will not be paid in the event a candidate submitted by a recruiter without an agreement in place is hired; such resumes will be deemed the sole property of The Trade Desk. The Trade Desk is an equal opportunity employer. All aspects of employment will be based on merit, competence, performance, and business needs. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

In accordance with various US state laws, the range provided is the Trade Desk's reasonable estimate of the base compensation for this role. The actual amount may differ based on non-discriminatory factors such as experience, knowledge, skills, and location. All employees may be eligible to become The Trade Desk shareholders through eligibility for stock-based compensation grants, which are awarded to employees based on company and individual performance. The Trade Desk also offers other compensation depending on the role such as variable compensation-based incentives and commissions. Plus, expected benefits for this role include comprehensive healthcare (medical, dental, and vision) with premiums paid in full for employees and dependents, retirement benefits such as a 401k plan and company match, short and long-term disability coverage, basic life insurance, well-being benefits, reimbursement for certain tuition expenses, parental leave, sick time of 1 hour per 30 hours worked, vacation time for full-time employees up to 120 hours thru the first year and 160 hours thereafter, and around 13 paid holidays per year. Employees can also purchase The Trade Desk stock at a discount through The Trade Desk’s Employee Stock Purchase Plan.

The Trade Desk also offers a competitive benefits package.

Note:

Interns are not eligible for variable incentive awards such as stock-based compensation, retirement plan, vacation, tuition reimbursement or parental leave

At the Trade Desk, Base Salary is one part of our competitive total compensation and benefits package and is determined using a salary range. The base salary range for this role is $64,100—$117,500 USD

As an Equal Opportunity Employer, The Trade Desk is committed to creating an inclusive hiring experience where everyone has the opportunity to thrive.

Please reach out to us at [e-mail] to request an accommodation or discuss any accessibility needs you may require to access our Company Website or navigate any part of the hiring process.

When you contact us, please include your preferred contact details and specify the nature of your accommodation request or questions. Any information you share will be handled confidentially and will not impact our hiring decisions.