Field Sales Professional - Hall County, GA

SC Works; Athens (GA); Hybrid; USD 55,000 - 65,000; Full time

Benefits offered by this job

Health care benefits

HSA Employer Contribution / FSA

Wellbeing Program

401(k) with company matching

Life, AD&D, Short-Term Disability

Paid Holidays

Ownership program

Employee discounts on apparel

Job summary

Varsity Brands is seeking a Field Sales Professional to cover Hall County, GA, driving full-cycle sales and serving schools, clubs, and youth programs. You will prospect, manage accounts, and deliver best-in-class support while traveling 2–5 days per week within the territory.

The role offers a base draw of $55,000–$65,000 annually with incentives, hybrid work, and local travel. Evening and weekend work may be required.

Qualifications

• 3+ years of B2B outside sales experience (preferred in sporting goods) or coaching/sports background.
• Associate degree or equivalent work experience; bachelor’s degree preferred.
• Strong problem‑solving, communication, and time management skills.

Responsibilities

• Provide best-in-class, consultative service to coaches within the territory.
• Generate revenue and meet sales/growth targets.
• Develop and qualify leads through cold-calling and campaigns.
• Navigate CRM to support sales and customer relationships.
• Increase sales in existing accounts across all sports.
• Use data-driven insights to identify trends and opportunities.
• Manage account list and travel within the territory.

Skills

Customer service

Time management

Communication

CRM proficiency

Problem solving

Self-direction

Multi-tasking

Organizational skills

Education

Associate’s degree

Bachelor’s degree preferred

Tools

Microsoft Word

Microsoft Excel

PowerPoint

CRM

Job description

Field Sales Professional - Hall County, GA

Varsity Brands

Occupation: Sales and Related Occupations Location: Athens, GA - 30609 Job Type: Regular, Full Time (30 Hours or More) Posted: 10/10/2026

Positions available: 1 Source: Varsity Brands Web Site: www.varsitybrands.com Onsite / Remote: Work at home all of the time

Work Type

Full-time Hybrid - Must live and travel 2-5 days per week in the territory.

Compensation

The base draw range for this job is $55,000-$65,000 annually plus the possibility of additional performance-based incentives. The base salary will vary based on criteria such as education, experience and qualifications of the applicant, location, internal equity, and alignment with the market.

Location Details

• This job operates in a hybrid environment between a home office, school, community, and event environments (home office and field-based position).
• Territory sales - must currently reside in/near the location full-time to manage local client relationships and maximize sales opportunities.

Work Hours

• Hours may vary based on the customer's needs. Evenings and weekends may be required.

Travel Requirement

• Travel is primarily local to schools and organizations within the territory (2-5+ days a week) although some out-of-the-area and overnight travel may be expected.

How You Will Make An Impact

The Field Sales Professional will make an impact by serving as a consultative partner to schools, club select and travel programs, youth leagues, YMCA organizations, and other community-based athletic programs within the assigned territory. This role drives full-cycle sales execution—from proactive prospecting and lead generation to account management and post-sale service—while delivering best-in-class support that simplifies operations for coaches and program leaders.

By leveraging CRM tools, data insights, and disciplined territory planning, the Field Sales Professional will identify growth opportunities, expand multi-sport penetration within existing accounts, and build a strong pipeline of new business. Through consistent in-person engagement, strong relationship management, and adherence to the highest ethical standards, this individual will position BSN Sports as the trusted, long-term partner for athletic programs at every level.

What You Will Do

• Provide best-in-class, consultative customer service to coaches across an assigned territory and do everything humanly possible to make their lives easier.
• Generate revenue and meet sales/growth targets.
• Actively develop and qualify leads within respective territory to drive additional sales opportunities through cold-calling and lead generation campaigns.
• Resilience to handle rejection and the persistence to turn challenges into opportunities.
• Navigate multiple functions within the company’s CRM, including but not limited to prospecting, account management, and activity tracking, to support sales and customer relationship efforts.
• Increase sales in existing accounts by selling to all sports at all levels. In our world, the women's soccer coach deserves the same level of service as the head football coach...
• Utilize data-driven business intelligence on prospects to identify new trends and opportunities.
• Manage your account list and travel on location within your assigned territory.

Qualifications

• Demonstrate a high level of self-direction and autonomy in managing tasks, projects, and responsibilities, ensuring efficient and independent workflow.
• Must possess excellent problem-solving, organizational, and multi-tasking skills.
• Excellent verbal and written communication abilities are essential, enabling effective interaction with both external clients and internal team members.
• Proficiently prioritize and manage tasks, demonstrating strong time management skills to meet deadlines and optimize overall efficiency in a dynamic work environment.
• Intermediate skill in Microsoft Word, Excel, Power Point, and CRM.
• Cultivate an in-home office environment that is distraction-free.
• 3+ years’ business-to-business (B2B) outside sales experience (preferably in sporting goods) OR coaching/sports-related background.
• Associate’s degree or equivalent work experience but a bachelor’s degree is preferred.
• Must have and maintain a reliable vehicle, valid driver’s license, auto insurance, and a satisfactory driving record.

Physical Requirements

The physical demands that are described as required are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• This job operates in a hybrid environment between a home office, school, community, and event environments.
• Prolonged periods of sitting, standing, bending, lifting, and driving will all occur on a regular basis.

Team Perks

• Fulfilling work that presents new challenges and exciting opportunities every day of the week.
• Unlimited commission potential from day one.
• Comprehensive sales training program.

Our Values

Service - We lead with heart. We champion community.

Passion - We love what we do. It fuels our purpose.

Integrity - We do what we promise. We own our actions and decisions.

Respect - We earn it by giving it. Because everyone deserves it.

Innovation - We never stop striving to be better. For ourselves and our community.

Transparency - We are committed to openness and honesty in everything we do.

Our Benefits

• Comprehensive Health Care Benefits
• HSA Employer Contribution/ FSA Opportunities
• Wellbeing Program
• 401(k) plan with company matching
• Company paid Life, AD&D, and Short-Term Disability
• Generous My Time Off & Paid Holidays
• Varsity Brands Ownership Program
• Employee Resource Groups
• Access to Financial Coaching and member-owned Credit Union
• St. Jude Partnership & Volunteer Opportunities
• Employee Perks including discounts on personal apparel and equipment!

Eligibility for company-sponsored benefits is determined by scheduled work hours, and the terms of the applicable benefit plans. Benefit offerings and eligibility requirements may vary by position and are subject to change in accordance with plan documents and applicable law.

Varsity Brands companies are equal opportunity employers. Qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, citizenship, gender, sexual orientation, gender identity, veteran’s status, age or disability.... Visit the Employer site for more details