Field Marketing Representative

Goodville Mutual Casualty Company; Indianapolis (IN); On-site; USD 45,000 - 65,000; Full time

Job summary

Goodville Mutual Casualty Company in Indianapolis seeks a Field Marketing Representative to manage a defined territory and drive production and profitability. You will build relationships with professional independent agencies, promote co-op advertising, assist with underwriting training, and coordinate with underwriting and other departments.

Travel to agency offices and vendor sites is required, with strong communication and organizational skills to support growth across the territory.

Qualifications

• Bachelor’s degree or equivalent in marketing, management, or communications.
• Five years’ experience in marketing and/or underwriting Property and Casualty insurance products, services, and/or independent agency operations.
• Ability to understand underwriting guidelines and explain coverages.
• Strong interpersonal and communication skills.
• Ability to travel to all organization offices and vendor sites as required.

Responsibilities

• Manage a defined territory to achieve production and profitability goals.
• Develop and nurture relationships with professional independent agencies.
• Assist agencies in marketing, including co-op advertising support and underwriting within guidelines.
• Support agency growth and profitability goals with strategic actions.
• Complete call reporting in a timely manner and maintain territory activity.
• Assist and train agencies in Agency Portal usage and staff education.
• Collaborate with underwriting to address guidelines and adverse trends.
• Participate in state agency events and trade shows as appropriate.

Skills

Interpersonal communication

Travel readiness

Territory management

Education

Bachelor's degree in marketing or related field

Job description

All Jobs > Field Marketing Representative

This position is responsible for managing a defined territory assignment to achieve production and profitability goals by developing and nurturing relationships with professional independent agencies. This position is also responsible for integrating sales/marketing strategies and goals while coordinating and complementing the efforts of other departments within the company.

Functions:

• Maintain a presence in the assigned territory to promote the company image and promote profitable growth in appointed agencies.
• Assist agencies in marketing, including promotion of co-op advertising support, and underwriting within established guidelines.
• Support agency growth and profitability goals with appropriate strategies/tactics.
• Add value to each agency interaction through appropriate pre-call planning and by demonstrating effective post-visit follow-through.
• Complete call reporting requirements in a timely manner.
• Prospect and vet prospective new agency appointments within assigned territory.
• Assist and support new and current agencies, primarily in assigned territory, with implementation in our Agency Portal(s) and staff training.
• Assist company underwriters by providing underwriting training to specific agencies or agents.
• Work collaboratively with the underwriting department to address questionable underwriting practices or adverse trends.
• Participate in state agency association events and trade shows when appropriate.
• Maximize productive interactions with agencies through the execution of the agency segmentation model.
• Gather relevant coverage and pricing information to help maintain a competitive company posture in assigned region.
• In collaboration with other departments, formulate solutions for agency or company concerns regarding agency relationships.
• Maintain knowledge of the current industry and marketing practices/trends through continuing education.
• Pursue appropriate Property and Casualty insurance designations including but not limited to CPCU.
• Perform other duties as assigned.

Requirements

• Bachelor’s degree or equivalent education in marketing, management, or communications, with demonstrated skills in these areas, required.
• Five years’ experience in marketing and/or underwriting Property and Casualty insurance products, services, and/or independent agency operations required; familiarity with Mennonite/Brethren niche market preferred.
• Ability to develop a thorough understanding of company underwriting guidelines and to explain the company’s lines of coverage required.
• Highly effective interpersonal and communication skills required.
• Ability to work independently and to exercise sound judgment based on company policies and procedures required.
• Ability to work effectively with company computer systems and processing methods, and agency management systems required.
• Thorough knowledge of insurance regulations and laws of assigned states preferred.
• Ability to plan, organize and maintain a travel schedule required.
• Ability to work flexible hours, travel to all organization offices (including in Pennsylvania, Ohio, and South Dakota) and travel to vendor work sites required.
• Ability to work in an office environment with moderate noise level, remain in a stationary position and operate a computer a majority of the time required.
• Ability to move throughout the office to access work materials and to move work materials weighing up to ten pounds daily required.
• Ability to perform the essential functions of the job with or without reasonable accommodation required.