Field Marketing Manager, Public Sector

Remote; San Francisco (CA); Hybride; USD 320 000 - 400 000; Plein temps

Résumé du poste

Anthropic is seeking a Field Marketing Manager for the Public Sector in the US. You will own the field marketing strategy and end-to-end execution for Public Sector audiences, partnering with Public Sector Sales.

This builder role will create playbooks, events, and integrated programs that scale across regions, while aligning with government ethics, budgets, and procurement processes. The candidate will design calendar-driven demand programs, build co-marketing with channel partners, and drive

Qualifications

• Direct Public Sector-segment experience — built and run programs targeting Public Sector as your primary audience.
• End-to-end ownership of field marketing events and programs—strategy to execution.
• Repeat success across multiple companies in field or demand generation roles.
• 0-to-1 builder DNA—built field marketing motion from scratch with scalable ops.

Responsabilités

• Develop and activate the US Public Sector field marketing strategy end-to-end.
• Design and run public-sector-appropriate event formats (roundtables, briefings, days) aligning with ethics and procurement.
• Plan the field calendar around fiscal year and budget cycles; peak before year-end.
• Own presence at anchor Public Sector events—from sponsorship to on-site execution.
• Build co-marketing programs with public sector channel ecosystem (distributors, resellers, SI)
• Partner with Public Sector Sales and BDRs on targeting, engagement, and post-event follow-up to drive pipeline.
• Create scalable operational playbooks (Demo Day kit, hackathon kit).
• Establish dashboards and ROI reporting for all Public Sector field programs.
• Be the face of Anthropic in Public Sector ecosystem; build credibility with partners and agencies.

Connaissances

Public Sector marketing

Field marketing events

Demand generation

Sales alignment

Vendor management

Formation

Bachelor’s degree

Outils

CRM (Salesforce)

Marketing Automation (e.g., Marketo)

Description du poste

About Anthropic

Anthropic’s mission is to create reliable, interpretable, and steerable AI systems. We want AI to be safe and beneficial for our users and for society as a whole. Our team is a quickly growing group of committed researchers, engineers, policy experts, and business leaders working together to build beneficial AI systems.

About the role

Anthropic is hiring a Field Marketing Manager dedicated to the Public Sector Industry — one of the fastest-growing customer segments we serve, and one we believe will define how the next generation of AI-native companies adopts and builds with Claude. You will own the field marketing strategy and end-to-end execution for Public Sector audiences in the US, partnering closely with our Public Sector Sales teams.

This is a builder role. Field Marketing at Anthropic is a small, scrappy team and the Public Sector is an area of growth for the business — there is no existing playbook for you to inherit. You will design the event calendar, build the integrated digital programs, develop the necessary partnerships, and create the playbooks that scale across our Public Sector motion.

Key responsibilities

• Develop and activate the US Public Sector field marketing strategy end-to-end — planning, calendar, execution, and measurement.

• Design and run public-sector-appropriate event formats — agency roundtables, mission-focused briefings, tech demo days, industry days, and executive breakfasts — that comply with government ethics and gift rules while building trusted relationships with program and procurement stakeholders

• Plan the field calendar around the government fiscal year — building demand programs that peak ahead of federal year-end (September 30) and state budget cycles, and capitalize on use-it-or-lose-it spending windows

• Own presence at anchor public sector events — from sponsorship strategy to speaker placement and on-site execution

• Build co-marketing programs with the public sector channel ecosystem — distributors, resellers, systems integrators, and contract-vehicle holders — including joint events, teaming-oriented content, and partner-sourced pipeline

• Partner closely with Public Sector Sales and BDRs on pre-event targeting, during-event engagement, and post-event follow-up to convert attention into pipeline

• Build operational playbooks (Demo Day activation kit, hackathon kit) that the Field Marketing team can scale across regions and segments

• Establish baseline metrics, dashboards, and ROI reporting for all Public Sector field programs

• Be the face of Anthropic in the Public Sector ecosystem — credible with strategic partners and agencies

You may be a good fit if you:

• Direct Public Sector-segment experience — you have built and run programs targeting the Public Sector as your primary audience, not as an enterprise field marketer who occasionally touches Public Sector

• End-to-end ownership of field marketing events and programs, hands on in both strategy and execution - this is a 0-1 building role with very little foundation in place

• Repeat success across multiple companies — we are looking for a pattern of impact, scaling field or demand generation programs in different environments, not a single-company tour (however strong the brand)

• 0-to-1 builder DNA — you've built a field marketing motion from scratch (or rebuilt one), and you also have scaled-company tenure that grounds you operationally

• Tight sales alignment — you've worked shoulder-to-shoulder with AEs and BDRs on account targeting, pre-event outreach, and post-event follow-up

• Operational rigor — you can stand up vendor management, registration, follow-up workflows, and ROI dashboards without being asked

• Technical credibility — you can review technical event content, brief technical speakers, and hold your own with founder/CTO audiences

Strong candidates may have:

• 10+ years across Field Marketing, Demand Generation, ABM, and Events at B2B technology companies

• Experience working inside of a Public Sector organization that went through a rapid growth phase, or a blend of Public Sectors and scaled technology companies.

• AI/ML field marketing experience

• Existing relationships with public sector associations and research institutions

• Visible thought leadership in the Public Sector ecosystem or developer ecosystem

Role-specific policy: For this role, we expect staff to be able to work from our San Francisco or Washington, D.C. office at least 2 days a week.

The annual compensation range for this role is listed below.

For sales roles, the range provided is the role’s On Target Earnings (“OTE”) range, meaning that the range includes both the sales commissions/sales bonuses target and annual base salary for the role.

Annual Salary:

$320,000 - $400,000USD

Logistics

Minimum education: Bachelor’s degree or an equivalent combination of education, training, and/or experience

Required field of study: A field relevant to the role as demonstrated through coursework, training, or professional experience

Minimum years of experience: Years of experience required will correlate with the internal job level requirements for the position

Location-based hybrid policy: Currently, we expect all staff to be in one of our offices at least 25% of the time. However, some roles may require more time in our offices.

Visa sponsorship: We do sponsor visas! However, we aren't able to successfully sponsor visas for every role and every candidate. But if we make you an offer, we will make every reasonable effort to get you a visa, and we retain an immigration lawyer to help with this.

Not all strong candidates will meet every single qualification as listed. Research shows that people who identify as being from underrepresented groups are more prone to experiencing imposter syndrome and doubting the strength of their candidacy, so we urge you not to exclude yourself prematurely and to submit an application if you're interested in this work. We think AI systems like the ones we're building have enormous social and ethical implications. We think this makes representation even more important, and we strive to include a range of diverse perspectives on our team.

How we’re different

We believe that the highest-impact AI research will be big science. At Anthropic we work as a single cohesive team on just a few large-scale research efforts. And we value impact — advancing our long-term goals of steerable, trustworthy AI — rather than work on smaller and more specific puzzles. We view AI research as an empirical science, which has as much in common with physics and biology as with traditional efforts in computer science. We’re an extremely collaborative group, and we host frequent research discussions to ensure that we are pursuing the highest-impact work at any given time. As such, we greatly value communication skills.

The easiest way to understand our research directions is to read our recent research. This research continues many of the directions our team worked on prior to Anthropic, including: GPT-3, Circuit-Based Interpretability, Multimodal Neurons, Scaling Laws, AI & Compute, Concrete Problems in AI Safety, and Learning from Human Preferences.