Field Marketing Lead, Tech Partnerships

WinsAbove; San Francisco (CA); Hybrid; USD 255,000 - 320,000; Full time

Job summary

Anthropic is seeking a Field Marketing Manager, Tech Partnerships to own and grow the comarketing relationship with strategic technology partners such as Salesforce. You will be the primary marketing contact, co-create and manage joint marketing plans, allocate MDF, and drive pipeline through executive-level programs, workshops, and co-branded activations worldwide.

You will partner with Marketing, Partnerships/BD, Events, and Product Marketing to ensure alignment, program outcomes, and brand

Qualifications

• Experience leading comarketing with large strategic partners.
• Track record of executive-level field programs and pipeline impact.
• Strong ability to manage partnerships across marketing, partnerships, product, and events.

Responsibilities

• Own the day-to-day comarketing relationship with strategic tech partners.
• Build joint marketing plans with each partner, with defined goals and metrics.
• Manage joint marketing development funds (MDF) and report ROI.
• Design flagship joint moments at partner events and co-hosted sessions.
• Extend partner programs through systems integrators and consulting partners.
• Measure partner-sourced and partner-influenced pipeline and health of partnerships.

Skills

Partner marketing

Field programs

Relationship building

Measurement

Ambiguity management

Education

Bachelor’s degree

Job description

Anthropic is seeking a Field Marketing Manager, Tech Partnerships to own and grow the comarketing relationship with strategic technology partners such as Salesforce. You will be the primary marketing contact, co-create and manage joint marketing plans, allocate MDF, and drive pipeline through executive-level programs, workshops, and co-branded activations worldwide.

You will partner with Marketing, Partnerships/BD, Events, and Product Marketing to ensure alignment, program outcomes, and brand