Field Marketing Coordinator

LGI Homes; Waynesboro (VA); On-site; USD 42,000 - 62,000; Full time

Benefits offered by this job

Medical benefits

Dental benefits

Vision benefits

401(k) match

Car allowance

Phone allowance

Stock Purchase Plan

New home discount

Job summary

LGI Homes in Virginia seeks a Field Marketing Coordinator to bring our marketing to life across multiple communities by planning and executing events, showcases, grand openings, and Realtor engagements that drive traffic and enhance the customer experience. The role ensures signage, collateral, digital listings, and customer touchpoints stay polished and aligned with brand standards.

You will manage the full event process from planning to post-event follow-up, while gathering insights for

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or related field.
• 2+ years in marketing, events or community engagement.
• Strong event planning, project management and communication skills.
• Creativity, presentation, and ability to manage multiple priorities.
• Strong social media and content creation skills.
• Digital proficiency with social media management and content editing tools.
• Willing to travel between communities and work evenings/weekends.

Responsibilities

• Plan and execute community events, showcases, grand openings and Realtor engagements.
• Drive traffic and enhance customer experience across multiple communities.
• Polish signage, collateral, digital listings, and customer touchpoints to brand standards.
• Manage end-to-end event planning, coordination, onsite execution and post-event follow-up.
• Handle data entry and reporting, track traffic trends, review listings, and share insights.
• Manage marketing inventory, vendors, photography/video needs, and launches.
• Keep information centers visitor-ready and support with weekly leadership updates.

Skills

Event planning

Project management

Communication

Content creation

Social media

Digital tools

Relationship building

Travel availability

Education

Bachelor's Degree in Marketing, Communications, Business, or a related field

Job description

As one of the World's Most Trustworthy Companies and a Top Workplace in the USA, LGI Homes has a notable legacy of homebuilding excellence. We are seeking marketing professionals who are self-motivated and eager to dive into the LGI Homes system and culture.

The Field Marketing Coordinator brings LGI Homes marketing to life across multiple communities by planning and executing community events, showcases, grand openings, and Realtor engagements that drive traffic and enhance the customer experience. This field-based role activates national campaigns locally, improves community presentation, supports content creation, and provides insights that help drive sales performance.

As the on-the-ground extension of the marketing team, this role ensures signage, collateral, digital listings, and customer touchpoints are polished, consistent, and aligned with brand standards. A major part of the role includes managing the full event process-planning, coordination, onsite execution, and post-event follow-up to maintain strong community visibility and engagement.

The coordinator also handles data entry and reporting, tracking traffic trends, reviewing online listings, evaluating sign routes, and sharing weekly insights with leadership. Additional responsibilities include managing marketing inventory and vendors, supporting photography and video needs, assisting with community launches and closeouts, and ensuring information centers are always visitor-ready.

• Bachelor's Degree in Marketing, Communications, Business, or a related field, with 2+ years of experience in marketing, events, or community engagement
• Strong event planning, project management, and communication skills
• Creativity and an eye for presentation, with the ability to manage multiple priorities
• Strong social media and content creation skills
• Digital proficiency with social media management and content editing tools
• Comfortable traveling between communities and working evenings and weekends for events
• Skilled at building strong relationships with teams, partners, and the community

In addition to a competitive compensation package, this position offers comprehensive training and exceptional benefits which include: medical, dental, vision, 401(k) with 4% match, a paid car and phone allowance, an employee stock purchase plan and a new home discount. We also boast a rich company culture focused on training, goals, and recognition.