Field Marketer

Kernel; San Francisco (CA); On-site; USD 140,000 - 190,000; Full time

Benefits offered by this job

Industry-competitive salary

Equity

Premium medical + dental

Small senior team

Async culture

Daily lunches

Unlimited PTO

401k + match

Relocation assistance

Job summary

KERNEL is seeking a Field Marketer to define and scale its field marketing program with real ownership and visibility across the company. You will sit in the Marketing team and drive events that attract developers, sign-ups, and revenue.

You will own conferences, VIP dinners, meetups, and partner events, handling strategy, execution, and post-event follow-up. This role requires travel and close collaboration with Sales and DevRel.

Qualifications

• 4+ years in field or event marketing, ideally at a developer tools, infrastructure or AI company.
• Ability to tie events to pipeline and demonstrate measurable impact.
• Experience running end-to-end events and collaborating with sales teams.

Responsibilities

• Define and execute KERNEL’s field marketing strategy across events and partner activations.
• Drive pipeline by partnering with Sales on event targeting and post-event follow-up.
• Build community by cohosting developer meet-ups with other spaces.
• Design memorable, on-brand events that are creative and effective.
• Own guest lists, venues, schedules, demos, and post-event follow-ups.
• Travel as needed to support major events and executive programs.

Skills

Field Marketing

Event Marketing

Strategic thinking

Cross-functional collab

Job description

About KERNEL

KERNEL is infrastructure for AI agents to use the internet. Agents buy things, run back-office operations and test apps on KERNEL’s browser infrastructure designed for performance, reliability and scale, with identity, observability and payments built in. KERNEL works with any agent harness or model and is trusted by Town, Middesk, Framer, Vercel and more than 20,000 teams. Founded in 2025, we are backed by $22M+ from top investors including Accel and Y Combinator.

Our vision is to be the internet runtime for agents. Agent traffic on the web is growing faster than human traffic, and the web needs new rails for access, identity and trust. We're building them.

About the role

We are hiring a Field Marketer at KERNEL to define KERNEL's field marketing program and scale it as we grow, with real ownership, visibility across the company and a direct hand in how we go to market. You will sit in the Marketing team and work closely with Sales and DevRel to drive both developer sign-ups and revenue.

This role requires the instincts of a great host, a creative eye, and commercial judgment. You will own the rooms where our best customers get to know us: conferences, VIP dinners, meetups and events we host with partners.

You'll set the strategy and run the events yourself, from a 12-person technical executive dinner to a sponsored conference activation with hundreds of guests. Our events should feel unmistakably like KERNEL because you care about the details.

You can see examples of our past events:

• https://lnkd.in/p/gpB4hbQk

• https://lnkd.in/p/gCkyN9Mp

You will:

• Define and execute KERNEL’s field marketing strategy across owned events, sponsored activations and partner events. Choose the cities, audiences, formats and conferences worth investing in, own the calendar, and explain why each one made the cut.

• Drive pipeline by partnering with Sales on event targeting, pre/post engagement, and measuring outcomes.

• Build community by partnering with other companies in our space to cohost developer meet-ups and community events.

• Design memorable events that are creative, on-brand, and effective.

• Own the whole experience and the details, from the guest list, venue, run of show, food, demos, the welcome at the door and the follow-up the next day.

• Travel as needed to support major events, executive programs, and field initiatives.

What we're looking for

• You have 4+ years in field or event marketing, ideally at a developer tools, infrastructure or AI company. You can hold your own with engineers on how agents use the web.

  • We care more about autonomy and ownership than years of experience. Founder or early-employee experience is a plus.

• You can tie events to pipeline and show the impact in numbers. You have the judgment to recognize which events are worth investing in, and can say no to events that won't move the business.

• You've run events end to end, often several at once, built account-based programs with a sales team, and kept the CRM honest along the way.

• You're technically fluent enough to earn engineers' trust. Our customers are developers: you can explain how KERNEL works and understand developer documentation and APIs.

• You use AI in your daily work and steer it well on the highest-value problems.

• You communicate clearly in writing and in person.

• You're excited to work on the frontier of the Agentic Internet, where standards are still undefined and the ecosystem is still taking shape.

What you can expect at KERNEL

• Industry-competitive salary

• Above market equity

• Premium medical + dental coverage + dependent coverage

• Small, trusting team of senior + staff engineers

• Default async with minimal bureaucracy

• Daily lunches on us

• Unlimited PTO

• 401k + company match

• Relocation assistance