Experienced UGC creator

Educato AI (YC S24); San Francisco (CA); On-site; USD 60,000 - 90,000; Full time

Job summary

Educato AI in San Francisco seeks an experienced UGC creator to produce authentic short-form videos for TikTok, Instagram Reels, and paid social campaigns. You’ll work with our growth team to turn real study problems and Educato’s product into content students can relate to.

Responsibilities include developing hooks, scripts, filming and editing UGC, adapting content to trends while staying natural, and collaborating with the team on briefs and feedback.

Qualifications

• Portfolio of published UGC for brands.
• Strong storytelling and on-camera delivery.
• Understanding of TikTok/Instagram content, hooks and trends.
• Clear communication and ability to work from a creative brief.
• Experience with education or consumer apps is a plus.

Responsibilities

• Develop hooks, scripts, and creative concepts for short-form videos.
• Film and edit UGC, including on-camera content and product demonstrations.
• Adapt content to platform trends while keeping it natural and credible.
• Collaborate with our team on briefs, feedback, and new creative variations.
• Use content performance and audience feedback to improve future videos.

Job description

About Educato

Educato is a YC-backed AI exam-prep company helping students study more effectively through personalized learning plans, practice questions, mock exams, and AI tutoring.

About the Role

We’re looking for an experienced UGC creator to make authentic, engaging short-form videos for TikTok, Instagram Reels, and paid social campaigns. You’ll work with our growth team to turn real study problems and Educato’s product into content students can relate to.

What you’ll do

• Develop hooks, scripts, and creative concepts for short-form videos.
• Film and edit UGC, including on-camera content and product demonstrations.
• Adapt content to platform trends while keeping it natural and credible.
• Collaborate with our team on briefs, feedback, and new creative variations.
• Use content performance and audience feedback to improve future videos.

What we’re looking for

• Previous experience creating UGC for brands, with a portfolio of published work.
• Strong storytelling, on-camera delivery, filming, and editing skills.
• An understanding of TikTok and Instagram content, hooks, pacing, and trends.
• Clear communication, reliability, and the ability to work from a creative brief.
• Experience with education, study, or consumer apps is a plus.