Executive Director, Regional Brand Creative - EL/Aerin

The Estée Lauder Companies Inc.; New York (NY); On-site; USD 154,000 - 265,000; Full time

Benefits offered by this job

Health insurance

Wellness programs

Retirement savings plans

Paid leave

Job summary

The Estée Lauder Companies Inc. is seeking an Executive Director, Regional Brand Creative – North America to lead the vision and execution for North America across paid media, social, ecommerce, retail, education, consumer events, and product launches.

This role oversees content development and delivery of high-volume regional creative assets, balancing craft with speed and business impact. You will mentor the Regional Brand Creative team, set the creative vision, adapt global campaigns to NA,

Qualifications

• Exceptional creative taste with a portfolio showing design, typography, art direction and visual storytelling.
• Experience leading integrated campaigns in beauty, fashion, luxury or design-driven industries.
• Proven ability to mentor and inspire high-performing creative teams.
• Experience concepting and directing event and experiential design.
• Strong strategic thinker who translates business objectives into compelling ideas and consumer experiences.
• Experience leading photo and video productions from concept through post-production.
• Excellent presentation, communication and cross-functional collaboration skills.
• Experience managing agency relationships, production, talent and external partners.
• Proficiency in Adobe Creative Suite and Figma; photography/videography and self-created Lo-Fi content are a plus.
• Passion for AI as a tool to improve workflows, efficiency and innovation.
• Curious, collaborative, low ego and passionate about developing people and great work.
• Deep appreciation for beauty, culture, design and trends, with curiosity for what's next.
• 10+ years experience in Creative Direction and Design

Responsibilities

• Lead the Regional Brand Creative team, fostering creativity, collaboration and accountability.
• Establish and uphold the creative vision across North American consumer touchpoints.
• Concept and lead integrated 360° campaigns from idea to production, post and delivery.
• Direct photo and video productions, guiding art direction and leadership capabilities.
• Collaborate with VP Regional Creative, Marketing, Online, Consumer Engagement, Global Creative, Creative Operations and agencies to deliver on-brand work.
• Adapt Global campaigns for North America and develop regionally relevant design solutions.
• Oversee content creation for regional campaigns, ecommerce, retail and product launches at scale.

Skills

Creative Direction

Team Leadership

Strategic Thinking

Adobe Creative Suite

Figma

Photography

Video Production

Brand Guidelines

Agency Management

Communication

Mentoring

AI for workflows

Culture & Collaboration

Education

10+ years in Creative Direction & Design

Tools

Adobe Creative Suite

Figma

Microsoft Office

Job description

The Estée Lauder Companies Inc. is one of the world’s leading manufacturers, marketers, and sellers of quality skin care, makeup, fragrance, and hair care products, and is a steward of luxury and prestige brands globally. The company’s products are sold in approximately 150 countries and territories under brand names including: Estée Lauder, Aramis, Clinique, Lab Series, Origins, M·A·C, La Mer, Bobbi Brown Cosmetics, Aveda, Jo Malone London, Bumble and bumble, Darphin Paris, TOM FORD, Smashbox, AERIN Beauty, Le Labo, Editions de Parfums Frédéric Malle, GLAMGLOW, KILIAN PARIS, Too Faced, Dr.Jart+, the DECIEM family of brands, including The Ordinary and NIOD, and BALMAIN Beauty.

Description

Title: Executive Director, Regional Brand Creative – North America

Reports to: VP CCH

Team: The Americas Creative Content Hub

The Executive Director, Regional Brand Creative leads the vision and execution for North America across paid media, social, ecommerce, retail, education, consumer events, and product launches. This role oversees both content development and the ongoing delivery of high-volume regional creative assets, ensuring every execution balances exceptional craft with speed, consistency, and business impact. Partnering closely with VP Regional Creative, Marketing, Consumer Engagement, Online, Global Creative, Creative Operations, and agency partners, this leader drives creative excellence across every consumer touchpoint

Creative Leadership

• Lead, mentor, and inspire the Regional Brand Creative team cluster, fostering a culture of creativity, collaboration, accountability, growth, and positivity.
• Establish and uphold the creative vision and quality across every North American consumer touchpoint.
• Concept and lead integrated 360° campaigns from idea through production, post-production, and final delivery.
• Provide overall direction for photo and video productions while developing the team's concepting, art direction, and leadership capabilities.
• Raise the bar by championing exceptional craft, thoughtful design, strong typography, and a culture of constructive creative feedback.
• Adapt Global campaigns for North America and develop regionally relevant design solutions that support business objectives.
• Partner closely with VP Regional Creative, Marketing, Online, Consumer Engagement, Global Creative, Creative Operations, and agency partners to deliver impactful, on-brand work.
• Serve as the North American steward of brand guidelines, ensuring consistency while evolving brand expression for the regional market.
• Oversee the full scope of North American content creation across regional campaigns, ecommerce, retail, and product launches, ensuring creative excellence at every scale.

Planning & Operations

• Lead planning across campaigns, high-volume asset delivery, productions, timelines, approvals, and agency partnerships.
• Balance multiple priorities while maintaining exceptional quality of execution in a fast-paced environment, understanding when to elevate craft and when to optimize for speed, efficiency, and scale.
• Partner closely with Creative Operations to prioritize work, streamline workflows, and ensure the timely delivery of ecommerce and campaign assets while maintaining brand standards.
• Anticipate challenges, solve problems proactively, and continuously identify opportunities to improve processes, increase efficiency, and scale creative output.
• Exercise strong creative judgment, knowing when to push ideas further and when to prioritize speed, efficiency, and flawless execution.

Innovation & Trend Leadership

• Stay ahead of trends across beauty, fashion, culture, technology, and design to keep the brand culturally relevant.
• Drive creative brainstorming and champion new ideas, platforms, and ways of working.
• Monitor competitive activity and consumer trends to continually elevate the brand and inspire fresh thinking.

Team & Culture

• Foster a culture of creativity, curiosity, inclusivity, and accountability.
• Lead with empathy, optimism, and high standards while creating an environment where people feel challenged, supported, and inspired to do their best work.
• Develop talent through mentorship, thoughtful design critique, and opportunities for growth.

Qualifications

• Exceptional creative taste with a portfolio demonstrating stellar design, typography, art direction, photography, and visual storytelling. Ability to adapt to established brand systems while creating original and compelling design solutions.
• Extensive experience leading integrated campaigns within beauty, fashion, luxury, or another design-driven industry, with the ability to balance breakthrough brand work and the ongoing delivery of high-volume digital, ecommerce, and CRM assets.
• Proven ability to build, mentor, and inspire high-performing creative teams.
• Experience concepting and directing event and experiential design.
• Strong strategic thinker who can translate business objectives into compelling ideas and meaningful consumer experiences.
• Experience leading photo and video productions from concept and casting through on-set art direction and post-production.
• Excellent presentation, communication, and cross-functional collaboration skills, with the ability to build compelling presentations and confidently sell ideas.
• Experience managing agency relationships, creative production, talent, and external partners.
• Expert proficiency in Adobe Creative Suite and Figma. Proficiency in Microsoft Office. Photography, videography, video editing, and self-created Lo-Fi content are a plus.
• Passion for exploring AI as a tool to improve workflows, efficiency, and innovation.
• Curious, collaborative, low ego, and passionate about developing both people and exceptional work.
• Deep appreciation for beauty, culture, design, and consumer trends, with a constant curiosity for what's next.
• Thrives in a fast-paced environment with resilience, adaptability, and a solutions-oriented mindset.
• 10+ years experience in Creative Direction and Design

Pay Range

The anticipated base salary range for this position is $154,000.00 to $264,750.00. Exact salary depends on several factors such as experience, skills, education, and budget. Salary range may vary based on geographic location. In addition to base salary, this position is eligible for participation in a highly competitive bonus program as well as participation in the share incentive plan. In addition, In addition to base salary, this position is eligible for participation in a highly competitive bonus program with the possibility for overachievement based on performance and company results. In addition, The Estée Lauder Companies offers a variety of benefits to eligible employees, including health insurance coverage (medical, dental, and vision insurance), wellness and family support programs, life and disability insurance, retirement savings plans, paid leave programs, education-related programs, paid holidays and vacation time, and many others. Many of these benefits are subsidized or fully paid for by the company.

Equal Opportunity Employer

It is Company's policy not to discriminate against any employee or applicant for employment on the basis of race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medical conditions), gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. The Company will endeavor to provide a reasonable accommodation consistent with the law to otherwise qualified employees and prospective employees with a disability and to employees and prospective employees with needs related to their religious observance or practices. Should you wish to apply for this position or any other position with the Company and you believe you require assistance to complete an application or participate in an interview, please contact [e-mail].

Michigan Applicants:

Persons with disabilities needing accommodations for employment must notify the company in writing of the need for an accommodation within 182 days after the date the person with a disability knew or reasonably should have known that an accommodation was needed.

Philadelphia Applicants:

Philadelphia's Fair Chance Hiring Law

Rhode Island Applicants:

The company is subject to chapters 29-38 of title 28 of the general laws of Rhode Island and is therefore covered by the state's workers' compensation law.