Executive Brand Content Lead

Thresh Consulting; Chicago (IL); Hybrid; USD 110,000 - 145,000; Full time

Benefits offered by this job

Healthcare benefits

401(k) with company matching

Competitive compensation with bonus

Job summary

Thresh Consulting is seeking a Content & Editorial Lead to own the brand voice and social presence, shaping content for LinkedIn pages, founder channels, and newsletters. You will set strategy, manage cadence, and produce content with a human, authentic voice, collaborating with external agencies as needed.

The role blends brand storytelling with executive content, requiring hands‑on creation, project discipline, and an eye for audience resonance.

Qualifications

• 4–7+ years in content, social media, brand, or editorial.
• A social-media-native.
• A communicator who finds the emotional core.
• A proven voice-capture method.
• Editorial judgment and taste.
• Program discipline.
• AI Native.
• Multi-surface fluency.

Responsibilities

• Define and grow Thresh's brand presence across social channels, with a focus on LinkedIn across both the Company page/feed and founder profiles and posts
• Set the content strategy and editorial calendar for the brand and founders, experiment constantly with what resonates, and use what you learn to sharpen voice and grow reach
• Create and maintain Thresh-owned voice guides, prompt libraries, and content templates so the engine compounds over time and the marginal cost of great content drops
• Own an interview-based content motion: run recorded sessions with the founders and team on a reliable weekly/bi‑weekly cadence
• Turn raw thinking into polished drafts in each person's authentic voice, leveraging Thresh's AI tooling
• Build and protect the cadence—weekly planning, nudges, scheduled posting times, and calendar discipline
• Brand / company page: Thresh's institutional voice and proof—brand storytelling, case studies, thesis pieces, newsletter cross‑posts
• Founder channels: Develop and maintain distinct voices and audience strategies for each founder
• Multi-surface calendar: Build and manage a single unified content calendar spanning brand, founder, website, and newsletter
• Own the relationship with external content agencies or contractors
• Track metrics: audience and engagement growth and qualified conversations with target‑account decision‑makers
• Coordinate with GTM to align content growth with pipeline accounts

Skills

Brand storytelling

Social media

Editorial

Voice capture

Editorial judgment

Program discipline

AI native

Multi-surface fluency

Job description

Thresh Consulting is seeking a Content & Editorial Lead to own the brand voice and social presence, shaping content for LinkedIn pages, founder channels, and newsletters. You will set strategy, manage cadence, and produce content with a human, authentic voice, collaborating with external agencies as needed.

The role blends brand storytelling with executive content, requiring hands‑on creation, project discipline, and an eye for audience resonance.