Event Programming Lead

DICK'S Sporting Goods; Brandon (FL); On-site; USD 40,000 - 55,000; Full time

Job summary

DICK’S Sporting Goods is seeking an events-focused team member to assist with planning and executing DSG-led events, including budgeting, staffing, and compliance. You will collaborate with the Community Leadership team to deliver engaging programs for local communities and athletes.

You will become the go-to expert on event space configurations, coordinate entertainment, and ensure a safe, high-quality athlete experience across store events and seasonal activities.

Qualifications

• High School Diploma or equivalent is required.
• 1-3 years of experience in a related role is preferred.
• At least 2 years of customer service experience is preferred.
• Previous experience in event planning, including profit and non-profit contexts, is ideal.

Responsibilities

• Assist in planning all DSG-led events, including cost planning, ROI analysis, staffing coverage, internal and external communication, and execution.
• Become an expert on event space capabilities and configurations and recommend setups based on availability.
• Work with Community & Events Manager to ensure events stay within budget and identify cost-saving opportunities.
• Create event documentation such as Run of Show, Event Recaps, Emergency Information card, and Rental Agreements.
• Oversee the event experience and guide athletes to participate safely.
• Lead reservations scheduling and manage field events and related equipment.
• Coordinate event entertainment, including music and guest speakers, where applicable.
• Maintain cleanliness and equipment for store events and related venues.
• Mentor and train teammates on procedures and programs, providing timely feedback.

Skills

Customer service

Event planning

Communication

Budgeting

Education

High School Diploma or equivalent

Job description

At DICK’S Sporting Goods, we believe in how positively sports can change lives. On our team, everyone plays a critical role in creating confidence and excitement by personally equipping all athletes to achieve their dreams. We are committed to creating an inclusive and diverse workforce, reflecting the communities we serve.

ROLE RESPONSIBILITIES

Essential Job Functions

• Assist in planning all DSG-led events, in collaboration with Community Leadership team, including cost planning, ROI analysis, staffing coverage, internal and external communication, event day-of execution (setup to tear down) and ensuring all appropriate event waiver needs are in 100% compliance.
• Become an expert on all event space capabilities; provide information on event space configurations and capacities and recommend the most effective set up for the event type based on event space availability.
• Work with Community & Events Manager to ensure events are within budget. Work together to identify opportunities for efficiencies and cost savings on all events.
• Create event documentation to include: Run of Show, Event Recaps, Emergency Information card and Rental Agreements.
• Oversee the event experience and guide our athletes to have fun and participate safely.
• Leads and monitors reservations scheduling tool.
• Manage the needs of Field events, assisting with hiring referees, equipment maintenance, field/ice rink maintenance, (if applicable).
• Coordinate event entertainment, including music selection, guest speakers, etc.
• Maintain cleanliness/maintenance & equipment needs for store events.

Community & Customer Focus

• Build relationships with local schools, community organizations, sports leagues, home school organizations, and vendors for event partnership.
• Work with the Community Team to bring clinics, camps, and afterschool programming to the store.
• Create sales opportunities for future events during client liaisons and events.
• Attend, monitor, and gather feedback from events to ensure athlete satisfaction.
• Provide a high-touch, innovative experience for all seasonal programming.

Scheduling & Operations

• Maintain all Field equipment and other programmable spaces for proper use and cleanliness. Must safely and effectively remove snow from ice surface and surrounding areas to maintain a safe and clean environment for our athletes (if applicable).
• Work with store management to offer sales and operations support when needed.
• Adjust priorities and manage time wisely in a fast-paced, ever-changing environment.
• Adhere to established policies and procedures related to safety, loss prevention and standard operating procedures, as well as to laws and guidelines of external governing entities.
• Understand and follow all ice rink policies and procedures in the training by Magic Ice (if applicable).
• Ensure proper operation of all ice venue special events, open skating and holiday promotions (if applicable).
• Sharpen rental and athlete skates as needed (if applicable).
• Perform other tasks as assigned.

Mentoring & Developing Talent

• Ensure all events are staffed and well communicated to teammates while level setting expectations of Athlete engagement and activation execution.
• Assist with training teammates on Company procedures and programs; this includes new teammate training and cross-training current teammates.
• Train and mentor new hires by sharing experience, knowledge, and best practices. Share timely feedback on projects, tasks, and deliverables (on the job training)
• Provide outstanding teammate training and coaching to deliver on the store vision and experience.

Qualifications

• High School Diploma or equivalent
• 1-3 years experience
• At least 2 years of customer service experience preferred.
• Previous experience in event planning experience, a mix of profit & non-profit experience is ideal