Event Marketing Manager

Collectors Universe, Inc.; Plano (TX); Hybrid; USD 110,000 - 180,000; Full time

Benefits offered by this job

Health Insurance

401(K) Matching Plan

Vacation

Holiday Pay

Employee Discounts

Flexible Hours

Fun Working Environment

Job summary

Collectors Universe, Inc. seeks an Event Marketing Manager to lead pre-, live-, and post-event strategies for shows, driving awareness, attendance, and engagement.

You will coordinate with vendors, sponsors, and cross-functional teams to promote services and promotions across events, with a focus on data-driven results. The role requires 2–3 years in marketing, CRM/project management experience, and adaptability to fast-paced onsite environments.

Qualifications

• Experienced supporting conventions, trade shows, festivals, sports/collectibles events, gaming events, or experiential activations.
• 2–3 years’ experience working in a marketing agency.
• Experience using CRM platforms and project management software.
• Comfortable in fast-paced onsite environments with shifting priorities.
• Calm under pressure and able to pivot quickly.
• Collaborative with other departments and self-directed.
• Photography, video, or social capture experience is a bonus.
• A valid, unexpired passport is required to apply.

Responsibilities

• Create pre-event, live-event, and post-event marketing strategies for each show.
• Manage campaign timelines tied to hard event deadlines.
• Coordinate with vendors, sponsors, show organizers, and cross-functional teams.
• Apply audience segmentation and community engagement to reach collectors and hobby audiences.
• Plan around onsite execution realities, signage deadlines, print production, installation schedules, attendee flow.
• Measure KPIs such as engagement, lead generation, traffic, conversion, attendance, ROI.
• Collect data and apply it to marketing strategy.
• Report on methods and results for customer acquisition and retention post show.
• Lead by example and be a champion of all company policies.

Skills

Event marketing

CRM platforms

Project management software

On-site work

Team collaboration

Fast-paced environment

Photography/Video bonus

Tools

CRM platforms

Project management software

Job description

Collectors is the leading creator of innovative technology that provides value-added services for collectors worldwide. We grade, authenticate, vault, and sell millions of record-setting collectibles, all while modernizing and digitalizing the process to further our mission of helping collectors pursue their passions. We’re always on the lookout for talented people to join our growing team. Our services span collectible trading cards, autographs, comic books, coins, video games, event tickets, and memorabilia. Our subsidiaries include PSA, PCGS, Beckett, SGC, and Card Ladder. Since our founding in 1986, we have graded and authenticated millions of items. We employ more than 3000 people across our headquarters in Santa Ana, California and offices in New Jersey, Texas, Florida, Japan, Shanghai, Hong Kong, Canada, Mexico, Germany, the UK, and France.

As part of our interview process, we request that candidates have their cameras on during video interviews. This helps foster meaningful conversation and allows us to create an experience that closely resembles our standard working environment. Certain interview steps may take place by phone. For remote roles, and at our discretion, candidates may be asked to participate in an on-site interview as part of the final stages of the process. We understand there may be occasional circumstances requiring accommodation and are happy to discuss them as needed. Your recruiter will be able to clarify expectations and answer any questions you have.

We’re looking for an Event Marketing Manager to join our Events team to build and execute the marketing strategy behind our event presence — driving awareness, attendance, and engagement before, during, and after every show, and measuring the return on it. You’ll report to the Manager, Events and work from our Plano, TX or Santa Ana, CA office. Remote or hybrid candidates will also be considered. We believe that there is significant value in in-person collaboration. If you live within a 1 hour commuting distance to one of our offices, you will be required to be onsite most of the time. This will be discussed further as part of the recruiting process.

What You’ll Do

• Create pre-event, live-event, and post-event marketing strategies for each show.
• Manage campaign timelines tied to hard event deadlines.
• Coordinate with vendors, sponsors, show organizers, and cross-functional teams to promote services and special promotions for each show.
• Apply audience segmentation and community engagement to reach the right collectors and hobby audiences.
• Plan around onsite execution realities, including signage deadlines, print production, installation schedules, and attendee flow.
• Measure KPIs such as engagement, lead generation, traffic, conversion, event attendance, and ROI.
• Collect data and apply it to marketing strategy.
• Report regularly on methods and results for customer acquisition and retention post show.
• Lead by example and be a champion of all company policies, including safety, attendance & security

Who You Are

• Experienced supporting conventions, trade shows, festivals, sports/collectibles events, gaming events, or experiential activations.
• At least 2-3 years’ experience working in a marketing agency.
• Experienced using CRM platforms and project management software.
• Comfortable working in fast-paced onsite environments with shifting priorities.
• Calm under pressure and able to pivot quickly.
• Collaborative with other departments and self-directed.
• Photography, video, or social capture experience is a bonus but not required.
• A valid, unexpired passport is required to apply for this position.

Salary Range

The salary range for this position is $110k - $180k. Actual compensation on this range varies based on a variety of non-discriminatory factors, including location, job level, experience, and skill set. This role may be eligible for bonuses, commissions, or other forms of compensation, please ask your recruiter for details.

Reasons To Join Us

• Health Insurance: All full-time employees are eligible to enroll in Medical, Dental, and Vision
• Additional Benefits: Full-time employees are eligible for fertility, commuter, and educational assistance benefits
• 401(K) Matching Plan: We are proud to offer a competitive 401k matching plan to our employees to support their future financial goals
• Vacation: All salaried employees are eligible for flexible time-off
• Holiday Pay: All regular, full-time employees are eligible for ten company paid holidays
• Employee Discounts: Employees receive discounts on select grading services for approved submissions
• Flexible Hours: Many of our teams offer flexible schedules with varying shifts and will work with you to accommodate your needs
• Fun Working Environment: Our team members are invited to participate in celebrations, holiday events, and team building activities

We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, national origin, gender, sex, gender identity or expression, sexual orientation, age, citizenship, marital or parental status, disability, veteran status, or other class protected by applicable law. We believe that a team that represents a variety of backgrounds, perspectives, and skills will better service the diverse community of collectors we support.

Candidates must be authorized to work in the United States. Qualified applications with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Collectors uses e-Verify to validate your ability to work legally in the United States.

We are aware that there are instances where individuals are receiving job offers that fraudulently allege to be from Collectors or one of our business units. This type of fraud can be carried out through false websites, through fake e-mails claiming to be from the company or through social media. We never ask for personal information such as your bank account, Social Security numbers or National IDs, nor do we send or request payments for the purchase of business-related equipment. If you suspect fraud, please reach out to [e-mail].

Collectors is the leading creator of innovative technology that provides value-added services for collectors worldwide. We grade, authenticate, vault, and sell millions of record-setting collectibles, all while modernizing and digitalizing the process to further our mission of helping collectors pursue their passions. We’re always on the lookout for talented people to join our growing team. Our services span collectible trading cards, autographs, comic books, coins, video games, event tickets, and memorabilia. Our subsidiaries include PSA, PCGS, Beckett, SGC, and Card Ladder. Since our founding in 1986, we have graded and authenticated millions of items. We employ more than 3000 people across our headquarters in Santa Ana, California and offices in New Jersey, Texas, Florida, Japan, Shanghai, Hong Kong, Canada, Mexico, Germany, and France.