Entry-Level Digital Marketing Coordinator: Social Media & Ads

Confidential; Rahway (NJ); On-site; USD 45,000 - 65,000; Full time

Job summary

Confidential is seeking a creative Digital Marketing Coordinator to support our growing digital marketing efforts across our corporate brand and multifamily portfolio.

This entry-level role offers hands-on exposure to social media, content creation, digital advertising, analytics and AI tools within real estate marketing. No prior experience required; we value curiosity, organization and a willingness to learn.

Qualifications

• Bachelor's degree preferred in Marketing/Communications/Business or related field.
• 0–2 years of marketing or digital media experience.
• Familiarity with Instagram, Facebook, TikTok and LinkedIn.

Responsibilities

• Support the Digital Marketing Manager with day-to-day marketing initiatives across our corporate brand and multifamily portfolio.
• Help manage and grow social media accounts across platforms such as Instagram, Facebook, LinkedIn and TikTok.
• Create, schedule and publish engaging social media content for our properties, developments and company.
• Assist with developing short-form video, graphics, property highlights, employee content and other digital assets.
• Monitor social media engagement, trends and opportunities to improve reach and visibility.
• Support Google Ads, paid social, retargeting and other digital advertising campaigns.
• Help track leads, campaign performance, website traffic, engagement and other key marketing metrics.
• Use AI tools to assist with content creation, campaign ideas, research and marketing automation.
• Help maintain property websites, listings and other digital marketing channels.
• Coordinate with property management and leasing teams to gather photos, videos, property updates and community content.
• Assist with marketing campaigns designed to generate leads and increase leasing activity
• Research emerging social media trends, digital platforms and marketing tools
• Help maintain brand consistency across digital channels and marketing materials
• Support special projects and other marketing initiatives as needed

Skills

Social media platforms

Content creation

Canva

AI tools

Google Ads basics

Strong writing

Organized

Analytics basics

Education

Bachelor's degree in Marketing, Communications, Business or related field

Tools

Canva

Google Ads

Google Analytics

Job description

Confidential is seeking a creative Digital Marketing Coordinator to support our growing digital marketing efforts across our corporate brand and multifamily portfolio.

This entry-level role offers hands-on exposure to social media, content creation, digital advertising, analytics and AI tools within real estate marketing. No prior experience required; we value curiosity, organization and a willingness to learn.