Entry-Level Advertising Data Analyst: TV & Digital

Pds; New York (NY); On-site; USD 50,000 - 70,000; Full time

Job summary

A leading telecommunications company is seeking an entry-level Data Analyst to support their advertising business within the Analytics & Insights team in New York. The role involves crafting reports for both TV and digital campaigns, managing viewership data, and updating marketing materials using data insights. Candidates should be proficient in Microsoft Excel and PowerPoint. A Bachelor's degree in Business, Advertising, or Marketing is required. This opportunity offers a chance to grow within an inclusive and collaborative environment.

Qualifications

• Entry level candidates who are proficient in Microsoft Excel (V-lookups, Pivot Tables, Charts), and PowerPoint.
• Experience in Nielsen NPower, comScore TV Essentials, and Star Media preferred but not required.

Responsibilities

• Crafting reports and analyses for advanced TV and digital campaigns.
• Managing routine maintenance and forecasting of the company's linear television viewership.
• Using 1st and 3rd party data to update strategic marketing collateral.
• Taking on analytical projects and ad-hoc requests as needed.

Skills

Proficient in Microsoft Excel

Proficient in PowerPoint

Education

Bachelor's degree in Business, Advertising, or Marketing

Job description

A leading telecommunications company is seeking an entry-level Data Analyst to support their advertising business within the Analytics & Insights team in New York. The role involves crafting reports for both TV and digital campaigns, managing viewership data, and updating marketing materials using data insights. Candidates should be proficient in Microsoft Excel and PowerPoint. A Bachelor's degree in Business, Advertising, or Marketing is required. This opportunity offers a chance to grow within an inclusive and collaborative environment.