Entertainment Vertical Strategist - Data-Driven Campaigns

Yahoo Holdings Inc.; Richardson (TX); Hybrid; USD 122,625 - 255,625; Full time

Benefits offered by this job

Comprehensive healthcare

401(k) plan

Education stipends

Job summary

Yahoo Holdings Inc. in Richardson, Texas is seeking a Vertical Strategist for Yahoo Ads. This role involves developing advertising solutions tailored to the entertainment industry and engaging directly with sales teams to deliver compelling pitches to clients. The ideal candidate will have deep industry expertise and a talent for storytelling backed by data.

Working in a flexible hybrid environment, responsibilities include leading RFP responses and crafting tailored narratives that highlight Yahoo's advantages in digital advertising. Competitive compensation is offered, along with comprehensive benefits.

Qualifications

• 5-7 years in digital media or advertising strategy, particularly with Entertainment clients.
• Strong ability to create audience-led narratives.
• Experience in managing RFP responses effectively.

Responsibilities

• Lead responses to client RFPs with tailored advertising solutions.
• Collaborate with sales leads on strategic outreach for target accounts.
• Balance multiple timelines for RFPs aligned with entertainment releases.

Skills

Digital media expertise

Advertising strategy

Client communication

Data analysis

Job description

Yahoo Holdings Inc. in Richardson, Texas is seeking a Vertical Strategist for Yahoo Ads. This role involves developing advertising solutions tailored to the entertainment industry and engaging directly with sales teams to deliver compelling pitches to clients. The ideal candidate will have deep industry expertise and a talent for storytelling backed by data.

Working in a flexible hybrid environment, responsibilities include leading RFP responses and crafting tailored narratives that highlight Yahoo's advantages in digital advertising. Competitive compensation is offered, along with comprehensive benefits.