Enrollment Marketing Specialist (Admissions)

Nurtur Aveda Institutes

Columbus (OH)

On-site

USD 45,000 - 65,000

Full time

14 days+

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Benefits offered by this job

Insurance
401k match
PTO
Employee discounts
Growth opportunities

Job summary

Nurtur Aveda Institutes is seeking an Enrollment Marketing Specialist to guide prospective students through the admissions process and support enrollment initiatives. You will counsel individuals, manage program information, and build lasting relationships with families while coordinating with admissions and financial aid teams.

The role emphasizes CRM diligence, campaign support, and participation in team meetings to drive annual enrollment goals. Travel to events may be required locally.

Qualifications

  • Excellent interpersonal, communication, and presentation skills.
  • Demonstrate professionalism and confidentiality in manner, dress, and conduct.
  • Ability to work at a fast pace and handle multiple tasks and projects at the same time.
  • Prior work experience in a general business or sales role preferred.
  • Self-directed, initiative, and resourcefulness in daily duties.

Responsibilities

  • Provide one-on-one counseling to prospective students about admissions, requirements, and programs.
  • Be an expert in program information and the student enrollment life-cycle process.
  • Build and maintain relationships with prospective students, parents, and team members.
  • Maintain a meticulous CRM system for accurate records and efficient communication.
  • Partner with Admissions Support to ensure effective booking of appointments.
  • Collaborate with Admissions and Financial Aid to meet enrollment goals.
  • Actively participate in daily, weekly, and monthly team meetings and stay current on policies.
  • Handle escalated challenges from prospective students professionally and efficiently.
  • Stay informed on institute policies and industry changes.

Skills

Interpersonal communication
Presentation skills
Self-direction/initiative
Sales experience
Confidentiality

Education

High school diploma or GED
Bachelor's degree preferred

Tools

CRM software

Job description

Do What You Love, Love What You Do

Our mission at Aveda is to care for the world we live in, from the products we make to the ways in which we give back to society. At Aveda, we strive to set an example for environmental leadership and responsibility, not just in the world of beauty, but around the world. ~ Horst Rechelbacher

Do What You Love, Love What You Do

Our mission at Aveda is to care for the world we live in, from the products we make to the ways in which we give back to society. At Aveda, we strive to set an example for environmental leadership and responsibility, not just in the world of beauty, but around the world. ~ Horst Rechelbacher

Who We Are

Do What You Love – Love What You Do. Founded in 2004, Nurtur Aveda is a community of professionals dedicated to environmental responsibility and developing future leaders in the world of beauty and wellness.

Position Purpose

The purpose of this position is to provide general support to prospective students by guiding them through the Institutes' admissions process and facilitating an informed and seamless enrollment experience.

Responsibilities

The Enrollment Marketing Specialist must exhibit certain characteristics and perform specific duties during their daily or weekly routine. These responsibilities include, but are not limited to:

  • Uphold the Nurtur Core Values and Behaviors and Aveda Success Factors.
  • Meet and exceed performance goals established by the Director of Business Operations.
  • Perform duties as assigned and/or required to meet business needs.
  • Abide by all Nurtur policies and procedures as outlined in the Team Member Handbook and Code of Conduct.
  • Admissions (80%)
    • Provide one-on-one counseling to prospective students, assisting them in understanding the Institute’s admissions process, requirements, and available programs.
    • Perform as an expert in program information and student enrollment life-cycle process.
    • Build and maintain business relationships with prospective students, parents, and fellow team members to foster trust and provide information about the Institute’s programs.
    • Maintain a meticulous and up-to-date Customer Relationship Management (CRM) system to ensure accurate records that are consistent with all policies and training and efficient communication with potential students.
    • Partner with the Admissions Support Team to ensure effective and efficient booking of appointments.
    • Collaborate with the Admissions and Financial Aid Team to ensure annual enrollment goals are achieved.
    • Actively participate in daily, weekly, and monthly team meetings and huddles.
    • Stay current on institute policies and processes, industry growth and change, and program opportunities.
    • Handle escalated challenges from prospective students professionally and efficiently, ensuring positive resolution.
  • Marketing (20%)
    • Support and implement enrollment marketing campaigns to drive decision-making from potential students.
    • Apply storytelling techniques and brand positioning to move leads from inquiry to enrollment.
    • Support events and recruitment initiatives at the Institute.
    • Capture and create social media content and support strategy initiatives to drive online engagement.
Minimum Requirements
  • High school diploma or GED equivalent; Bachelor’s degree preferred.
  • Prior work experience in a general business or sales role preferred.
  • Exhibit self-direction, initiative, resourcefulness, and follow-through with the ability to work at a fast pace and handle multiple tasks and projects at the same time.
  • Excellent interpersonal, communication, and presentation skills.
  • Demonstrate extreme professionalism and confidentiality in manner, dress, and conduct.
Travel Requirements

The team member in this position must be able to travel locally to events and for out-of-state training as necessary.

Perks And Benefits
  • Medical/Dental/Vision/Life Insurance
  • 401(k)/match
  • PTO
  • Employee discounts on products and services
  • Growth opportunities
Physical Demands And Work Environment
  • Sit at a desk with a computer for up to eight (8) hours per day.
  • Use hands to handle objects and reach with hands and arms.
  • Walk, sit, stand, balance, stoop, speak, and hear.
  • See a computer screen and read paper and electronic documents.
  • Occasionally lift and/or move objects up to 30 pounds.
  • Tolerate a minimal to moderate noise level typical of a corporate office setting.
Equal Opportunity Employer

Nurtur Holdings LLC is an Equal Opportunity Employer. All employees and applicants are covered by federal and state laws designed to safeguard employees and job applicants from discrimination on the basis of race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), parental status, national origin, age, disability, genetic information, military service, or other non-merit-based factors. Consistent with these obligations, Nurtur also provides reasonable accommodations to employees and applicants with disabilities and for sincerely held religious beliefs, observances, and practices.

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