Public Strategies is a dynamic professional services firm with more than 35 years of experience delivering innovative communications, consulting, technology, events, and project management solutions. Our collaborative team of problem solvers, creatives, technologists, trainers, communicators, and change agents is committed to doing good well.
Serving private sector, government, and nonprofit clients nationwide, Public Strategies delivers award-winning products and experiences. Public Strategies has also pioneered nationally respected human services programs supporting low-income and other vulnerable populations. Through our integrated initiatives (including One Set Studio, our cutting-edge virtual production space, and NextThought, our eLearning initiative) we elevate storytelling, training, videos, and immersive experiences for leading national brands.
Position Summary
The Engagement Specialist expands access to assigned human services programs by recruiting and engaging prospective participants and building partnerships with community organizations and referral sources. The Engagement Specialist conducts outreach, educates partners about program benefits, follows up on referrals, and tracks recruitment results to help programs meet enrollment goals.
Essential Job Functions
- Plan and carry out outreach and recruitment strategies to meet program enrollment, referral, and orientation attendance targets.
- Research, identify, and build relationships with community partners and referral sources to expand participant access to programs, services, and opportunities.
- Conduct outreach through community events, site visits, presentations, and information sessions to engage prospective participants and educate partners about program benefits, eligibility, and evaluation requirements.
- Follow up promptly with interested individuals and referrals, and connect them with program staff for screening and enrollment.
- Assist with program orientations for prospective and new participants.
- Identify barriers to participation, such as transportation, scheduling, and language, connect participants with community resources, and share barriers and trends with program leadership.
- Develop, distribute, and update outreach materials, including flyers, social media content, presentations, and handouts.
- Maintain accurate records of outreach contacts, partners, and referrals in client database management systems.
- Track and report recruitment metrics, such as leads, referral sources, and participant demographics, and use the data to identify gaps and adjust recruitment strategies.
- Coordinate with program staff, evaluators, and community providers on recruitment needs, program capacity, and participant access to services.
- Follow program policies, funder requirements, and ethical standards for recruitment, including non-coercive practices, and provide a welcoming, respectful experience at every point of contact.
- Other duties as assigned.
Qualifications
Education/Training
- Bachelor's degree in Communications, Marketing, Human Relations, Psychology, Social Work, or a related field, required
- Two years of experience will be considered in lieu of an Associate's degree, four years of experience will be considered in lieu of a Bachelor's degree, and six years of experience will be considered in lieu of a Master's degree, or an equivalent combination of education and experience.
Experience
- 2 years of related experience in community outreach, participant recruitment, or community engagement, required
- Experience in community or family engagement in human services programs, preferred
- Experience in a mentoring or advising role, preferred
- Experience with client database management systems, preferred
Skills, Knowledge, and Abilities
- Strong public speaking and communication skills, including the ability to communicate ideas, advice, and feedback professionally and concisely in individual and group settings
- Ability to independently develop and manage relationships with community partners and prospective participants
- Knowledge of community resources and applicable state or national trends and data related to the populations served
- Ability to track, analyze, and report recruitment data
- Strong organizational skills, including the ability to manage multiple outreach activities and deadlines
- Proficiency in Microsoft Office, including Excel, Word, PowerPoint, and Outlook
- Ability to learn and use organization-approved technology, including AI where permitted, to improve productivity and produce high-quality work. Employees review their work for accuracy and suitability, protect confidential information, and remain accountable for the final result.
- Ability to identify opportunities to improve team workflows and outcomes through technology, including AI-enabled tools.
Working Conditions
- Ability to work a flexible schedule, including evenings and some weekends.
- Frequent local travel to community partner sites, outreach events, and meetings.
- May be required to report to alternative work location on occasion or travel between sites.
- This job description is not intended to be an all-inclusive list of duties and standards of the position. Incumbents will follow any other instructions, and perform any other related duties as assigned.
ESSENTIAL PHYSICAL REQUIREMENTS
Sufficient mobility and strength to move about the facility.
Public Strategies is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, military/veteran status or other characteristics protected by law.