Engagement Optimization Lead

OSI Engineering, Inc.; Cupertino (CA); Hybrid; USD 120,000 - 180,000; Full time

Job summary

OSI Engineering, Inc. seeks an Engagement Optimization Lead, Live Sports & Entertainment, to guide content presentation tactics and evaluate editorial effectiveness.

You will work with product, analytics, and editorial teams to drive viewership and provide data-driven recommendations for both short- and long-term roadmaps. The role emphasizes collaboration across business, product, and analytics units, with responsibilities including presenting analyses to senior executives and building

Qualifications

• Bachelor's degree required (any field).
• 5+ years of analytical experience with clear business insights.
• Experience with streaming UI/content engagement strategies.
• Interest in sports, streaming, and entertainment industries.
• Experience analyzing engagement data tied to live sports is valued.

Responsibilities

• Track and monitor engagement metrics and leading indicators.
• Improve impression-to-tap and impression-to-play rates for TV content.
• Build Keynotes and materials for business reviews.
• Stay current on viewership tactics used by competitors.
• Manage cross-functional projects with minimal direction.
• Present analyses and recommendations to senior executives.

Skills

Analytical mindset

Cross-functional collaboration

Data-driven storytelling

Executive communication

Project leadership

Education

Bachelor's degree

Job description

A globally leading consumer device company headquartered in Cupertino, CA is looking for an Engagement Optimization Lead, Live Sports & Entertainment to join their team. In working cross-functionally with our product, analytics, and editorial teams, you will guide tactics for content presentation on our platform toward effective ends, constantly asking all of us to examine whether a given editorial effort — personalized or hand-curated — was effective in driving viewership, with performance data at the ready to guide what we do next, both in the short and long term.

Key Requirements:

• Tracking and monitoring of key engagement metrics and leading indicators, maintaining dialogue with our business, product, and analytics teams to ensure optimized engagement today and prudent roadmap choices tomorrow
• Responsible for driving improvement in impression to tap and impression to play rates for TV, including live and on-demand sports content
• Build Keynotes and additional resources for business reviews
• Work to stay current on viewership-driving tactics employed by other services in the space, with emphasis on how competitors package and surface live sports
• Manage cross-functional relationships and a variety of projects and initiatives with minimal direction
• Present analyses and recommendations to senior executives

Minimum Qualifications:

• Bachelor's degree required
• Minimum of 5+ years of experience in an analytical role, ideally for a subscription business, with clear evidence and a track record of drawing business insights and recommendations from detailed analysis of content presentation or content management approaches
• Knowledge and passion for streaming services UI and products, as well as tactics used to drive engagement — including within live sports environments
• A love for Sports, and genuine curiosity and enthusiasm for the streaming and entertainment industry as a whole
• Experience working with or analyzing engagement data tied to professional team sports — such as globally beloved club-based sports with passionate, season-long fan communities — is strongly valued
• Familiarity with the unique engagement rhythms of bat-and-ball sports, where a long regular season, statistical depth, and devoted fandom create distinct content and merchandising opportunities
• Understanding of premium, event-driven motorsport properties, where race weekends, international broadcast windows, and a rapidly growing global fanbase demand a differentiated approach to content presentation and audience activation
• Strong analytical and creative problem solver who is data-driven, flexible, able to change directions quickly, and understands the nature of a fast-evolving, high-profile business
• Strong experience with and commitment to cross-functional collaboration; interpersonally savvy
• Comfort with synthesizing data into strategic recommendations and compelling slide presentations to senior executives

Preferred Qualifications:

• Have successfully led significant cross-functional initiatives in a large, complex organization, juggling the perspectives and inputs of a wide variety of key partners and collaborators
• Ability to work independently and collaboratively, leading through influence toward alignment and execution in a highly matrixed organization
• Ability to think strategically on critical business needs, and to simultaneously act tactically — and tactfully — to complete them
• Proven track record of cultivating action collaboratively, both day-to-day and broadly across product development cycles
• Experience translating sports rights or live event data into actionable editorial and product recommendations that measurably improve fan engagement

Type: Contract

Duration: 12 months with extension

Work Location: Cupertino or Culver City, CA (hybrid)