Engagement-Driven Social Media Editor

New York Post Group; Los Angeles (CA); On-site; USD 75,000 - 85,000; Full time

Job summary

New York Post Group’s California Post team seeks a Social Media Editor to manage the day‑to‑day social presence across platforms, ensuring timely, engaging coverage that is tailored to maximize reach and impact.

The role requires deep expertise in social media trends, analytics, and platform best practices, plus creativity to grow engagement and strengthen brand presence. This is an in‑office position in California.

Qualifications

• 3+ years of experience managing social media for a news organization.
• Proficiency with major platforms, scheduling tools, and analytics dashboards.
• Strong editorial judgment and ability to target audiences.
• Proficiency in video and photo editing software (Premiere Pro, Final Cut Pro, Photoshop, Canva).

Responsibilities

• Manage daily posting and scheduling for California Post social media accounts (news, sports and opinion).
• Write, edit, and tailor posts to maximize referral traffic, engagement and reach across platforms.
• Monitor real-time analytics and use performance insights to inform publishing decisions.
• Stay on top of social and cultural trends, adapting content strategies to drive growth.
• Pitch creative ideas for social-first projects that expand reach and showcase the Post’s journalism in innovative ways.
• Spot what’s driving the conversation on social and pitch to editorial before it breaks.
• Participate in short, on-camera video content for social media platforms, including brief explainers, commentary, or promotional clips.
• Collaborate with editorial teams to align coverage and promote content effectively across platforms.
• Engage with audiences where appropriate and help set best practices for community interactions.
• Support various business goals, products and initiatives with organic social promotion across relevant handles and platforms

Skills

Editorial judgment

Audience growth

Video concepts

On-camera delivery

Deadline-driven

Tools

Adobe Premiere Pro

Final Cut Pro

Photoshop

Canva

Job description

New York Post Group’s California Post team seeks a Social Media Editor to manage the day‑to‑day social presence across platforms, ensuring timely, engaging coverage that is tailored to maximize reach and impact.

The role requires deep expertise in social media trends, analytics, and platform best practices, plus creativity to grow engagement and strengthen brand presence. This is an in‑office position in California.