Editorial Content Manager – Travel & SEO Strategy

SAN-Diego-Tourism-Authorit; San Diego (CA); On-site; USD 70,000 - 90,000; Full time

Job summary

San Diego Tourism Authority is seeking a Content Manager to lead the creation and publishing of content for SanDiego.org and other digital channels. You will manage editorial workflows, collaborate with multiple teams, and oversee third‑party contributors to support travel storytelling and content trends.

You will implement SEO, AEO and GEO best practices and help maintain the SDTA writing style guide while providing copy editing support for website, email, and advertorial deliverables.

Qualifications

• BA/BS in journalism, marketing, communications or related field.
• Minimum five years of work experience in journalism, public relations, marketing or digital content development.
• Excellent writing, editing and verbal communication skills.
• Strong understanding of SEO, Answer Engine Optimization and Generative Engine Optimization best practices.
• Experience with content management systems such as Drupal, email platforms such as HubSpot, project management software such as Basecamp, Microsoft 365 Copilot and social media platforms.
• Highly organized and able to manage project management and content production workflows, balancing multiple deadlines and collaborating with stakeholders.

Responsibilities

• Lead content development for owned digital channels and oversee publishing workflows.
• Manage third‑party content contributors and editorial processes.
• Collaborate to develop SOPs and dashboards combining analytics, search trends and editorial strategy.
• Oversee production of advertorial purposes across digital channels in collaboration with Marketing Partnerships.
• Support writing style guide maintenance and copy editing for website and email collateral.

Education

BA/BS in journalism, marketing, communications or related field

Tools

Drupal

HubSpot

Basecamp

Microsoft 365 Copilot

Job description

San Diego Tourism Authority is seeking a Content Manager to lead the creation and publishing of content for SanDiego.org and other digital channels. You will manage editorial workflows, collaborate with multiple teams, and oversee third‑party contributors to support travel storytelling and content trends.

You will implement SEO, AEO and GEO best practices and help maintain the SDTA writing style guide while providing copy editing support for website, email, and advertorial deliverables.