Director, US Strategy, Oncology, Lung and GU

GSK; Philadelphia (Philadelphia County); Hybrid; USD 230,000 - 350,000; Full time

Job summary

GSK seeks a Director, US Strategy, Oncology, Lung and GU, to lead the US launch strategy and lifecycle initiatives across the portfolio. You will drive readiness, coordinate with Marketing, Sales, Medical, Market Access, Insights & Analytics, and Commercial Operations to deliver impactful launches.

You will translate customer and market insights into priorities and executable plans, leading cross-functional teams and lifecycle growth opportunities with a focus on Oncology, Lung and GU portfolios.

Qualifications

• Bachelor’s degree in business, marketing, life sciences, or related field.
• 4+ years in pharmaceutical marketing, two of which are specifically in oncology.
• Demonstrated in-line (brand) marketing experience.
• Experience in strategy development and execution.
• Experience working with and managing external agencies, vendors and consultants in support of marketing plans and field team needs.
• Experience with leading cross-functional teams and effectively working across a matrix environment and influence with/without formal authority.

Responsibilities

• Lead US Commercial and Launch Strategy, translating market, customer, competitive and business insights into clear strategic priorities and plans.
• Drive cross functional launch planning and integration across functions to align priorities and readiness.
• Shape Go-To-Market strategy and commercial model including segmentation and field deployment.
• Identify lifecycle innovation opportunities to strengthen differentiation and long-term value.
• Lead and execute strategic marketing initiatives with internal and agency partners for measurable impact.
• Invest in people and culture, fostering a collaborative, inclusive and high-performing environment.

Skills

Data to Insights

Digital Fluency

Marketing Campaign Planning

Marketing Measurement

Marketing Strategy Implementation

Omnichannel Marketing

Scientific Literacy

Education

Bachelor's degree

MBA, MPH, PharmD, or equivalent

Job description

Hybrid work schedule with 2-3 days/week on-site requirement.

Location: Philadelphia, PA (Walnut St.)

Job Description

GSK remains committed to achieving bold commercial ambitions for the future. By 2031, we aim to deliver £40 billion in annual sales, leveraging our existing strong performance momentum to significantly increase our positive impact on the health of billions of patients globally. Our Ahead Together strategy is centered on early intervention to prevent and alter the course of disease, thereby protecting people and supporting healthcare systems.

Our diverse portfolio consists of vaccines, specialty medicines, and general medicines. Through continuous innovation and a dedicated focus on scientific and technical excellence, we strive to develop and launch new, groundbreaking treatments that address critical health challenges.

Position Summary

As Director, US Strategy, Oncology, Lung and GU, you will lead the development and execution of the US launch strategy across the portfolio, driving launch readiness, maximizing portfolio value, and advancing lifecycle innovation. Partnering closely with the US Asset Lead and cross-functional leadership team, you will translate customer, market, and business insights into strategic priorities and executable plans.

You will lead cross-functional launch planning, including go-to-market strategy, field deployment, readiness, performance metrics, and key strategic initiatives, while ensuring organizational alignment across Marketing, Sales, Medical, Market Access, Insights & Analytics, and Commercial Operations.

In addition, you will identify lifecycle growth opportunities and lead select marketing initiatives from strategy through execution. This role combines strategic leadership and commercial execution, requiring the ability to shape strategy, mobilize teams, and deliver measurable business impact.

Key responsibilities

• Lead US Commercial and Launch Strategy, translating market, customer, competitive and business insights into clear strategic priorities critical SuccessFactors and integrated plans to drive launch readiness and performance
• Drive cross functional launch planning and integration, partnering across marketing, sales, medical, market access, insights and analytics, commercial operations and other functions to align priorities, identify dependencies and risks, and ensure organizational readiness
• Shape Go-To-Market strategy and commercial model, including customer segmentation and targeting field force sizing and deployment, channel and engagement strategy, and other capabilities required to optimize launch execution
• Identify and advance lifecycle innovation opportunities across the portfolio, evaluating opportunities to strengthen differentiation, address evolving customer needs and maximize long term commercial value
• Lead and execute strategic marketing initiatives and tactics, mobilizing appropriate internal and agency partners to translate strategy into high-quality execution and measurable business impact
• Invest in people and culture, developing and empowering team members while fostering A collaborative, inclusive and high-performing environment that enables individuals and teams to do their best work

Why You?

Basic Qualifications

We are seeking professionals with the following required skills and qualifications to help us achieve our goals:

• Bachelor’s degree in business, marketing, life sciences, or related field
• 4+ years in pharmaceutical marketing, two of which are specifically in oncology.
• Demonstrated in-line (brand) marketing experience
• Experience in strategy development and execution
• Experience working with and managing external agencies, vendors and consultants in support of marketing plans and field team needs
• Experience with leading cross-functional teams and effectively working across a matrix environment and influence with/without formal authority

Preferred Qualifications

If you have the following characteristics, it would be a plus:

• MBA, MPH, PharmD, RPh or equivalent advanced degree
• Lung cancer and/or GU experience strongly preferred
• Experience leading or supporting a pharmaceutical product launch, preferably in oncology
• Sales and/or Sales Leadership Experience
• Experience presenting recommendations to senior and executive leadership

Skills

Data to Insights, Digital Fluency, Marketing Campaign Planning, Marketing Measurement, Marketing Strategy Implementation, Omnichannel Marketing, Scientific Literacy

Please visit GSK US Benefits Summary to learn more about the comprehensive benefits program GSK offers US employees.

Why GSK?

Uniting science, technology and talent to get ahead of disease together.

GSK is a global biopharma company with a purpose to unite science, technology and talent to get ahead of disease together. We aim to positively impact the health of 2.5 billion people by the end of the decade, as a successful, growing company where people can thrive. We get ahead of disease by preventing and treating it with innovation in specialty medicines and vaccines. We focus on four therapeutic areas: respiratory, immunology and inflammation; oncology; HIV; and infectious diseases – to impact health at scale.

People and patients around the world count on the medicines and vaccines we make, so we’re committed to creating an environment where our people can thrive and focus on what matters most. Our culture of being ambitious for patients, accountable for impact and doing the right thing is the foundation for how, together, we deliver for patients, shareholders and our people.

If you require an accommodation or other assistance to apply for a job at GSK, please contact the appropriate Recruitment Staff by emailing us at - [e-mail]

GSK is an Equal Opportunity Employer. This ensures that all qualified applicants will receive equal consideration for employment without regard to race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), parental status, national origin, age, disability, genetic information (including family medical history), military service or any basis prohibited under federal, state or local law.